Performance Marketing Manager Intern

Job Description This is a remote position. The Performance Marketing Manager Intern will support the execution and optimization of direct-to-consumer (DTC) performance marketing campaigns across paid social channels. This internship is designed to provide hands-on experience in digital advertising, creative testing, and conversion optimization while learning from a high-performing marketing team. The ideal candidate is eager to learn, data-driven, and passionate about digital marketing and eCommerce growth. Prior DTC experience is not required, but is a plus. Key Responsibilities Assist in planning, launching, and monitoring paid social campaigns on Meta (Facebook, Instagram) and TikTok. Support in analyzing campaign data and preparing performance reports. Collaborate with creative teams to brainstorm and test new ad creatives and messaging. Help implement A/B tests for ad creatives, copy, and landing pages. Participate in conversion rate optimization (CRO) initiatives by tracking and documenting test results. Assist in creating and maintaining Standard Operating Procedures (SOPs) related to campaign management and reporting. Support the integration of email marketing campaigns with paid strategies. Conduct research on industry trends, competitors, and best practices in digital advertising. Contribute ideas for process improvement and creative innovation within the marketing team. Maintain a proactive learning approach to stay updated on the latest trends in performance marketing. Learning Opportunities Gain hands-on experience managing real paid social campaigns. Learn how to analyze campaign performance and identify optimization opportunities. Exposure to creative strategy, media buying, and CRO processes. Work closely with seasoned marketers and gain mentorship from the Performance Marketing leadership team. Understand how paid and organic marketing work together in a DTC environment. Requirements DTC experience is a huge plus but not required. Strong analytical and problem-solving skills. Excellent attention to detail and organizational skills. Comfortable working with data and basic performance metrics (CTR, CPC, ROAS, etc.). Basic understanding of paid social platforms (Meta Ads, TikTok Ads) is a plus. Creative thinker with a willingness to test and learn. Strong written and verbal communication skills. Ability to work collaboratively in a fast-paced environment. A dual monitor setup is required (at least 8GB of RAM). Must have at least 25 MBPS internet speed. Benefits 40 hours a week, 8 hours a day Competitive salary base Permanent WFH setup Work schedule is in EST (Monday-Friday only) Opportunities for professional development and career advancement