Performance Marketing Manager, Web
- Hiring from
- Bulgaria
- Work type
- Hybrid
- Posted
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At ExWo we’re building a global digital platform focused on fairness, simplicity, and radical transparency. We’re not here to reinvent the wheel – we’re here to make it turn better.
Our mission is simple: put users first, cut the nonsense, and build a product that earns trust every step of the way.
We’re looking for a Web User Acquisition Manager to grow our web presence, drive high-performing acquisition campaigns, and optimize how new customers discover and connect with our product.
What You’ll Do:
- Collaborate with internal and external design teams to create engaging and
high-performing advertising creatives. - Drive innovative marketing initiatives by generating new ideas and coordinating with stakeholders to ensure successful execution.
- Execute, optimize, analyze, and report on the performance of digital advertising campaigns across multiple platforms.
- Develop expertise in the North American gambling market while collaborating with a diverse, cross-functional team.
What We’re Looking For:
- 3+ years of hands-on experience in web user acquisition.
- Experience with GA4: event setup, custom reports, and troubleshooting.
- Excellent communication skills with the ability to work cross-functionally with various stakeholders.
- A proven track record of executing performance marketing strategies that drive revenue growth.
- Fluency in written and spoken English.
- The ability to adapt quickly and perform well in a fast-paced environment.
Nice To Have:
- Experience in the gambling or iGaming industry.
- Familiarity with data visualization tools like Tableau or Power BI.
What We Offer:
- Competitive salary and discretionary performance bonus.
- Premium private health insurance, including dental care.
- €50 monthly flexible benefits allowance.
- Up to 25 days of paid annual leave.
- Hybrid working, including 1 work-from-home day per week.
- Opportunity to grow and have a real impact in a fast-moving international company.
- A collaborative environment where ownership, ideas and new ways of doing things are encouraged.