Performance Media Specialist | Search. Social. Programmatic

🏢 Company Type: Marketing Agency

📍 Location: Melbourne

🏠 Work Model: Hybrid, 3 days in the office / 2 days WFH

📈 Channels: Paid Search, Paid Social & Programmatic Media

🎯 Client Portfolio: Retail, E-commerce, FMCG, Travel & Lifestyle

🌟The Opportunity

Looking to build your career across Paid Search, Paid Social and Programmatic Media, rather than being siloed into a single channel? Join an established agency as a Performance Marketing Executive, working across a portfolio of well-known consumer brands and gaining hands-on experience across multiple channels.

You'll work alongside experienced performance specialists to strengthen your technical skills, develop your understanding of media strategy and measurement, and gain exposure to the full campaign lifecycle, from planning and activation through to optimisation, reporting and insights.

🚀What You'll Be Doing

1.Campaign Activation, Management & Optimisation

• Build, launch, manage and optimise Paid Search campaigns across Google Ads and Microsoft Advertising, including keyword targeting, bidding strategies, search term analysis, budget management and performance improvements.
• Activate, manage and optimise Paid Social campaigns across Meta, TikTok and LinkedIn, including audience targeting, creative testing, placement optimisation and campaign budget management.
• Support the activation, management and optimisation of Programmatic campaigns across DSPs such as DV360 and The Trade Desk, covering display, video and CTV, including audience targeting, inventory selection, bidding strategies and performance optimisation

2.Reporting & Insights

• Prepare regular campaign performance reports across Paid Search, Paid Social and Programmatic Media.
• Analyse channel-specific performance metrics, including CPA, CPC, CTR, ROAS, CPM, reach and conversions, against campaign objectives.
• Identify performance trends across channels and translate campaign data into clear insights and actionable recommendations.
• Develop your understanding of cross-channel measurement, attribution, conversion tracking and how different media channels contribute to overall campaign performance.

3.Client & Team Collaboration

• Work closely with Performance Managers and Directors across the planning, activation and delivery of Paid Search, Paid Social and Programmatic campaigns.
• Support client meetings, campaign updates and performance presentations, contributing insights and recommendations across all three channels.
• Collaborate with internal strategy, planning, creative and account service teams to ensure campaigns are aligned with client objectives.
• Build your confidence communicating campaign results, explaining channel performance and contributing ideas to improve overall media effectiveness.

🔍What We're Looking For

Technical & Performance Skills

• 1-3 years of hands-on experience across Paid Search, Paid Social and Programmatic Media, ideally within an agency environment.
• Practical experience activating, managing and optimising campaigns across Google Ads, Meta Ads Manager and programmatic DSPs such as DV360 or The Trade Desk.
• Good understanding of campaign setup, audience targeting, bidding strategies, budget management and optimisation techniques across all three channels.
• Experience analysing campaign performance, preparing reports and interpreting key metrics across search, social and programmatic platforms.

Personal & Professional Skills

• Strong analytical mindset with an interest in understanding what drives campaign performance across different media channels.
• High attention to detail when managing campaign setups, budgets, targeting, tracking and reporting.
• Curious and proactive, with a genuine interest in Paid Search, Paid Social, Programmatic Media and emerging advertising technologies.
• Strong communication skills and the confidence to contribute ideas, share insights and collaborate with internal teams and clients.

🎁What You Get in Return

Career & Development

• Hands-on experience across Paid Search, Paid Social and Programmatic Media, with opportunities to develop your technical expertise equally across all three channels.
• Structured development and mentorship from experienced performance specialists and senior leaders.
• Direct exposure to major search, social and programmatic platforms, industry training and professional development opportunities.
• Clear progression pathway towards Performance Media Manager and broader strategic roles.

Culture & Lifestyle

• Hybrid working with 3 days in the office and 2 days WFH.
• Collaborative Melbourne team with a strong focus on learning, development and media craft.
• Additional leave and flexible working benefits beyond standard entitlements.
• Regular team events, social activities and opportunities to connect across the wider agency.

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Note: If you have experience with 2 out of the 3 channels, we'd love to hear from you