Company Description IMA (ImagineMiah Africa) is a fast-growing innovative consulting firm focused on supporting African startups, MSMEs, and entrepreneurs toward profitability, growth, and sustainability. The organization combines strategic business consulting and technology to help build resilient, scalable, and thriving businesses across the continent. With six years of excellence and impact, IMA has developed deep expertise in understanding the challenges and opportunities in African markets. Team members work on solutions that directly contribute to economic development, job creation, and innovation. Joining IMA offers the opportunity to collaborate with ambitious founders and business leaders while shaping the future of African entrepreneurship. Role Description The Product Growth Team role is a full-time remote position responsible for driving product adoption, customer engagement, and revenue growth across IMA’s portfolio of services and solutions. Day-to-day tasks include analyzing product performance data, identifying growth opportunities, and collaborating with product specialists to refine offerings and features. The role involves supporting customer journeys, gathering feedback from clients, and working closely with sales and customer service teams to optimize conversion and retention. Team members will help design growth experiments, contribute to pricing and packaging decisions, and create clear communication around product value for internal and external stakeholders. This role requires a proactive approach to problem-solving, cross-functional collaboration, and continuous iteration to achieve measurable business results. Qualifications
Ability to work effectively as product specialists, with experience supporting product development, positioning, and growth initiatives.
Strong analytical skills for interpreting data, tracking performance metrics, and making evidence-based recommendations.
Excellent communication skills for collaborating with cross-functional teams and engaging clients in a clear, inclusive manner.
Customer service and sales skills to support client relationships, address needs, and contribute to acquisition and retention efforts.
Experience in product growth, business consulting, or startup ecosystems in Africa or emerging markets is highly beneficial.
Comfort working in a remote, distributed team environment, with strong time management and self-organization skills.
Bachelor’s degree in Business, Marketing, Economics, Technology, or a related field, or equivalent practical experience.
Familiarity with digital tools for data analysis, CRM, and product management (e.g., Excel/Sheets, analytics platforms, project management tools).