Project Lead (Account Manager)

Location: Remote (Must be available to work primarily US EST hours, with some collaboration across GMT & PST)

Overview:

Demandflow, a fast-growing design & Webflow agency, is seeking a Project Lead (Account Manager) to lead website projects & act as the key link between clients, designers & developers.You'll manage client relationships, project delivery & internal teams, ensuring websites are delivered on time, to a high standard & with a seamless client experience.Our clients are primarily B2B marketing teams at high-growth scale-ups & enterprise companies, so we're looking for someone who understands how websites connect to wider brand & marketing strategy, can confidently advise clients & translate their goals into clear direction for design & development teams.Agency experience is strongly preferred, with experience leading website projects a huge bonus.

Reporting to Head of Client Delivery

This role requires native/fluent English, excellent communication skills, strong marketing knowledge & availability to work US EST hours.

Key Responsibilities:

Client Communication & Account Management

• Be the primary point of contact for clients throughout their projects
• Build strong relationships & provide a premium client experience
• Work closely with B2B marketing teams to understand their brand, marketing & website goals
• Confidently discuss how websites support positioning, campaigns, demand generation & conversion
• Gather requirements & translate client goals into clear actions for designers & developers
• Provide proactive updates on progress, priorities & next steps
• Manage expectations around timelines, scope, feedback & deliverables
• Identify concerns early & recommend solutions
• Act as a strategic partner rather than simply a project coordinator

Project Execution & Oversight

• Lead website projects from briefing through design, development, QA & launch
• Define project scopes & break work into clear tasks within ClickUp
• Set priorities & deadlines based on client goals, dependencies & team capacity
• Manage multiple projects while maintaining visibility across timelines & deliverables
• Capture, clarify & communicate feedback between clients & internal teams
• Monitor progress & proactively resolve blockers or risks
• Lead project retrospectives & identify process improvements
• Maintain accurate project documentation

Internal Team Coordination

• Act as the key link between clients, designers & developers
• Ensure teams understand both project requirements & the strategy behind them
• Run regular check-ins to maintain momentum & resolve blockers
• Translate client feedback into clear, actionable direction
• Coordinate smooth handoffs between strategy, design & development
• Keep projects focused, aligned & moving forward
• Ensure ClickUp workflows are followed & continuously improved

Website Delivery & Quality Assurance

• Oversee project quality & ensure deliverables meet the brief, brand standards, strategic goals & client expectations
• Review website implementations for design accuracy, functionality & content
• Coordinate with QA specialists to ensure testing is completed before client review & launch
• Identify inconsistencies, gaps or issues early & ensure they are resolved
• Ensure strong handoff between Figma/design files & Webflow development
• Make or coordinate minor website updates where appropriate
• Understand Webflow capabilities & limitations well enough to guide client & team conversations

What we're looking for:

Agency & Client Experience

• Experience within a creative, digital, web, branding or marketing agency is strongly preferred
• Proven experience managing client accounts, projects or ongoing relationships
• Comfortable being the main client-facing person responsible for keeping projects moving
• Experience managing multiple clients & projects simultaneously
• Strong judgement around when to challenge, clarify, advise or escalate

Marketing & Website Knowledge

• Strong marketing knowledge, ideally within B2B
• Understand how websites fit into wider brand & marketing strategy
• Comfortable discussing positioning, messaging, conversion, customer journeys, campaigns & demand generation
• Able to understand the commercial objective behind a website & communicate this to designers & developers
• Marketing experience combined with client account management is ideal

Website Project Experience

• Experience leading website projects is a huge bonus
• Comfortable overseeing strategy, content, design, development, QA & launch
• Understand how designers & developers work & can communicate effectively between both
• Familiar with wireframes, page structures, responsive design, CMS, QA & launch processes
• Webflow experience is beneficial but not essential

Project Management

• Experience using ClickUp or similar project management tools
• Strong organisation & ability to manage competing priorities
• Able to spot risks, blockers, dependencies & scope issues early
• Comfortable creating structure while adapting when projects change
• Strong initiative & problem-solving skills

Communication & Relationship Building

• Exceptional written & verbal communication
• Confident speaking with marketing managers, Heads of Marketing, founders & senior stakeholders
• Able to simplify technical or creative information for clients
• Comfortable leading calls, presenting recommendations & managing challenging conversations
• Proactive & comfortable taking ownership

Attention to Detail & Quality

• High standards for websites, deliverables & client experience
• Strong instinct for when something doesn't align with the brief, brand or marketing objective
• Able to identify issues early & ensure they are resolved

Leadership & Team Collaboration

• Create clarity for designers & developers without micromanaging
• Comfortable holding teams accountable while maintaining a collaborative environment
• Take ownership of project outcomes, not just task coordination
• Balance client needs, team capacity, scope & timelines

Working Hours

• Availability to work primarily US EST hours is essential
• You'll also collaborate with team members & clients across GMT & PST where required
• Reliable EST overlap is a core requirement of the role

Nice to haves:

• Hands-on Webflow knowledge
• SEO & web performance knowledge
• Experience with B2B SaaS, technology or high-growth companies
• Experience with brand strategy, website strategy, demand generation or conversion-focused projects

Who this role is perfect for:

• Someone with agency experience who loves being at the centre of projects, connecting clients with creative & technical teams
• A marketer who moved into account management, digital production or project leadership
• Someone who understands a B2B website needs to support positioning, campaigns, conversion & wider marketing strategy
• A confident communicator who can speak with a Head of Marketing & then work through implementation with a designer or developer
• Someone who enjoys building client relationships while keeping projects organised & commercially focused
• A proactive person who takes ownership & spots problems early

Why Demandflow?

Demandflow is a team of world-class designers, developers & marketing strategists helping high-growth B2B companies build impactful brands, high-performance websites & strategic creativeWe bridge the gap between brand, design, development & marketing execution, helping marketing teams turn strategy into websites & creative that support growthYou'll sit at the centre of that process, working directly with clients & our internal team to turn strategic ideas into exceptional digital experiences

Our Team Values:

• Stay Curious, Keep Learning – Every project is a chance to experiment, improve & refine our craft
• Collaborate Without Ego – We share knowledge openly & work together to create the best outcomes
• Take Ownership – We take initiative, problem-solve & push projects forward
• Obsess Over the Details – Small details make the difference in delivering world-class work

What we offer:

• 25 days paid leave
• Flexible working within the requirements of EST collaboration hours
• Work alongside talented designers, developers & strategists
• Collaborate with fast-growing B2B companies
• Work directly with ambitious marketing teams on high-impact website projects
• Rapid career progression based on performance & impact

If you're an experienced client-facing project lead who understands marketing, websites & how to bring clients, designers & developers together, we'd love to hear from you!