Retail Sales Specialist

Company Description Leadway is one of Nigeria’s foremost non-banking financial services providers, known for customer-centric solutions, operational excellence, and strong business performance. As a diversified holding company, Leadway operates across insurance (life and non-life), pension fund administration, health management, asset management, and wills and trusts services. Its associate companies include Leadway Assurance, Leadway Pensure, Leadway Health, Leadway Capital and Trusts, Leadway Asset Management, Leadway Properties and Investments, Ankara (HMO Côte d’Ivoire), and Leadwayassurance (Côte d’Ivoire). Leadway serves both individual and corporate clients across key industries such as construction, manufacturing, oil and gas, shipping, aviation, and various government agencies. Team members join a growth-focused organization with opportunities to contribute to impactful financial solutions across West Africa.


Role Description

This is a full-time Sales Generalist role based in Lagos with a hybrid work arrangement, combining on-site collaboration with some work-from-home flexibility. The Sales Generalist will identify and qualify prospects, present suitable financial and insurance solutions, and manage the end-to-end sales cycle from initial contact to closing and post-sale follow-up. Day-to-day tasks include building and maintaining client relationships, responding to inquiries, conducting product presentations, and providing consistent after-sales support. The role also involves working with internal teams to resolve client issues, preparing sales reports and forecasts, participating in trainings, and contributing to sales campaigns and market outreach initiatives. Success in this position requires proactive engagement, professionalism, and a strong focus on meeting client needs and achieving sales targets.


Qualifications

• Strong Communication skills, including clear verbal and written communication, active listening, and presentation abilities.
• Customer Service skills with a focus on empathy, responsiveness, and effective issue resolution.
• Sales skills, including prospecting, negotiation, closing, and relationship management.
• Training and Sales Management skills to support coaching, knowledge sharing, and basic pipeline or territory management.
• Relevant experience in financial services, insurance, or related sectors is an advantage.
• Ability to work effectively in a hybrid setting, manage time independently, and collaborate with diverse teams.
• Proficiency with common office and CRM tools and comfort working with data and reports.
• Minimum of a bachelor’s degree or HND equivalent experience in Business, Marketing, Finance, or a related field.