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Sales Development Representative (SDR)

Hiring from
Nigeria
Work type
Hybrid
Posted
Sep 24, 2026
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Job Description

As an SDR, you will be responsible for identifying potential customers, generating new business opportunities, and managing leads through the sales pipeline. You will work closely with the Account Executives to ensure that our company’s sales goals are met. We are looking for someone who has excellent communication skills, a strong work ethic, and a proven track record of success in sales. This role is ideal for individuals who thrive in a fast-paced environment, enjoy building relationships, and have a passion for sales

Responsibilities

  • Prospecting and Lead Generation: Research and identify potential customers through various channels, including online research, social media, and industry events. Cold outreach via phone, email, LinkedIn and other communication channels to generate interest and qualify leads.

  • Qualification and Pipeline Management: Engage with leads to understand their business needs and challenges. Qualify leads based on established criteria and prioritize them for handover to the AE. Maintain accurate and up-to-date records of all interactions in the CRM system.

  • Collaboration with Account Executives: Work closely with the AE to ensure a seamless handover of qualified leads. Collaborate on account strategies to maximize opportunities for conversion.

  • Market Research: Stay informed about industry trends, competitors, and market conditions to enhance prospecting efforts. Provide valuable insights to the sales and marketing teams based on market feedback.

  • Attend networking events and tradeshows to build relationships and generate leads

  • Performance Metrics: Meet and exceed monthly and quarterly targets for lead generation and qualification. Provide regular reports on sales activities and results to management.

  • Qualifying inbound leads and routing opportunities to Account Executives

Requirements

  • Minimum of 3-5 years of experience in sales, with a track record of exceeding lead generation targets.

  • Must have a degree from reputed Business schools/Universities.

  • Proven work experience as a Sales Development Representative, Sales Executive or similar role.

  • Hands-on experience with multiple sales prospecting techniques like cold calling, cold emailing and social outreach.

  • Excellent skills in MS Office Tools (PowerPoint, Word, Excel)

  • Appreciate technology and business trends

  • Should have a zeal to work in an independent mode.

  • Communication – MUST have Excellent Verbal and Written skills.

  • Track record of achieving sales quotas

  • Experience working with a CRM

  • Fair understanding of sales performance metrics

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