Senior Copywriter (Vancouver Office)

Resonance is a global placemaking and marketing consultancy working with cities, destinations, and communities to shape their identities, strengthen their economies, and realize their potential.

Resonance is B Corp certified, reflecting our commitment to responsible business practices, accountability, collaboration, and continuous improvement. We believe design has a responsibility to people, to places, and to the future, and we're building a team that shares those values.

Role Overview

Resonance is seeking a Senior Copywriter to join our creative team in our Vancouver studio. This is a full-time role working with some of the world’s most compelling city, destination, travel, hospitality, and real estate brands.

In this role, you will shape how places are understood, experienced, and remembered, using strategic narrative, language, and emotion to give destinations a distinct voice and point of view. Your work will help differentiate brands, build identity, and attract talent, visitors, and investment to communities around the world.

You’ll collaborate closely with strategists, designers, and fellow creatives to translate research, insight, and ambition into expressive, meaningful copy, ranging from bold ideas and manifestos to detailed long-form content. This role is ideal for a writer who is curious about places, attuned to culture, and motivated by the opportunity to help shape the cities and destinations people will be talking about next.

Key Responsibilities

Creative & Strategic Copywriting

• Write compelling short- and long-form copy across channels and platforms, including headlines, brand narratives, messaging frameworks, websites, presentations, reports, social content, video scripts, and digital and print advertising.
• Distill research, data, and client objectives into clear storylines, manifestos, and brand platforms that guide decision-making and creative execution.
• Develop and apply distinct tone-of-voice systems that express brand values, personality, and positioning across all touchpoints.
• Translate complex city-building visions, economic, and destination strategies into accessible and persuasive narratives for diverse audiences.

Brand Storytelling & Placemaking

• Capture and articulate the unique character of each place, brand, or client—from neighbourhoods and districts to cities, regions, luxury resorts, and hospitality environments.
• Develop narratives that connect a place's history, culture, community, and future aspirations into a cohesive and differentiated identity.
• Use language to position and promote large-scale real estate and destination projects, making places desirable to global audiences of residents, visitors, and investors.
• Apply placemaking and destination-thinking principles to storytelling that feels authentic, human, and culturally grounded.

Collaboration & Concept Development

• Work collaboratively with the Creative Director, VP of Strategy, designers, and other creatives to develop ideas, narratives, and integrated campaigns.
• Contribute to big-picture thinking and concept development for brand systems and 360° marketing initiatives.
• Participate and lead creative workshops, brainstorming sessions, and brand development exercises, helping translate strategic insights into compelling creative directions.
• Partner with project managers, account directors, and strategists to ensure alignment across creative, scope, schedule, and objectives.

Client Engagement & Delivery

• Present concepts, narratives, and finished work confidently and clearly to clients.
• Manage multiple projects simultaneously, remaining flexible through feedback and revisions while maintaining a high level of craft and attention to detail.
• Edit and proofread all copy to ensure clarity, consistency, and quality prior to delivery or launch.

Research, Voice & Brand Stewardship

• Conduct and synthesize stakeholder interviews and qualitative research to inform storytelling and brand direction.
• Develop, document, and steward brand voice guidelines, working with clients to ensure continuity across audiences and stakeholder groups.
• Support the studio’s broader marketing, content, and business development efforts as needed.

Qualifications & Experience

You bring a balance of creative excellence, professionalism, and collaboration, including:

• 8+ years of professional experience in copywriting
• A strong portfolio demonstrating conceptual thinking, short and long copy, brand strategy and execution
• Confidence presenting work and collaborating with clients and internal teams
• Interest in placemaking, cities, travel, architecture, hospitality, restaurants, and the built environment
• Strong organizational skills and the ability to manage priorities independently
• Proficiency in Figma and Adobe Creative Suite a plus

Why Work at Resonance

At Resonance, you’ll work on projects that shape the places people live, visit, and care about. We offer:

• Meaningful global projects with cities, destinations, hotels, resorts, and real estate leaders
• A collaborative, multidisciplinary studio culture
• Opportunities for professional growth and leadership development
• Competitive compensation and benefits
• Hybrid work arrangement requiring in-office presence at our Yaletown studio a minimum of three days per week to support collaboration, mentorship, and team culture.

Resonance is committed to building a diverse, equitable, and inclusive workplace. We believe that great ideas emerge from a diversity of perspectives, backgrounds, and experiences, and we actively encourage applications from candidates of all races, ethnicities, genders, sexual orientations, ages, abilities, and identities. We are dedicated to creating an environment where everyone feels valued, supported, and empowered to do their best work.

Workplace: This is a hybrid role with a minimum of 3 days in our Yaletown office in Vancouver.

Salary: $90k-$110k per year