Senior Digital Marketing Specialist / Startup Experience

Company Description Metaplier is a technology company focused on creating effortless, intelligent, and trustworthy digital solutions. The team brings together specialists, software engineers, AI innovators, and security experts who are committed to building technology that transforms how people and businesses operate. Metaplier delivers smart software, advanced AI, and robust cybersecurity solutions designed to be both high-quality and user-centric. Applicants joining Metaplier will be part of a collaborative, impact-driven environment that values innovation, reliability, and long-term trust.
Role Description This full-time remote role as a Digital Marketing Specialist with startup experience focuses on planning, executing, and optimizing digital marketing campaigns that support Metaplier’s growth. Day-to-day responsibilities include managing social media channels, developing online marketing strategies, creating and scheduling content, and monitoring performance across key digital platforms. The specialist will analyze web and campaign analytics to refine targeting, improve conversion, and strengthen brand awareness. This role also involves collaborating with product, design, and engineering teams to align messaging, supporting go-to-market activities for new solutions, and contributing to growth-focused experiments typical of a startup environment.
Qualifications

• Strong skills in Digital Marketing and Online Marketing, with experience planning and executing multi-channel campaigns.
• Hands-on experience in Social Media Marketing, including content creation, scheduling, and audience engagement.
• Proficiency in Web Analytics, using data to track performance, optimize campaigns, and report on key metrics.
• Clear and effective Communication skills for collaborating across teams and crafting compelling messages.
• Experience in startup or high-growth environments, with a comfort level in experimentation and rapid iteration.
• Familiarity with marketing automation tools, CRM platforms, and A/B testing methodologies.
• Ability to work independently in a remote setting, manage priorities, and meet deadlines consistently.
• Bachelor’s degree in Marketing, Business, Communications, or a related field, or equivalent practical experience.