Senior Email Marketing Manager @ MOERIE

About the team

Moerie - is a hair care brand built around one goal: visible hair growth results, backed by real science. You'd be joining a fast-moving DTC marketing team where good ideas turn into live campaigns quickly and creative ownership is taken seriously.

Get ready to

• Own the email and SMS strategy end to end, from planning the calendar to reporting on what actually drove revenue

• Build smart segments based on how people engage and buy, and decide what each group should hear from us and when

• Set up, audit and improve automated flows like welcome, abandoned cart and browse, post-purchase and win-back

• Plan and launch promo campaigns across email and SMS, and find the right sending rhythm without burning the list

• Write and test subject lines, preheaders and offers, and keep improving based on the results

• Brief and work closely with a dedicated designer and copywriter, and test different landing pages and offers with the wider marketing team

• Keep deliverability healthy and make sure our emails land in the inbox, not in spam
  

We expect you to

• Have 4+ years of experience in email or CRM marketing, ideally at a DTC or eCommerce brand

• Have hands-on experience with Klaviyo or a similar platform, including building flows and segments yourself

• Have run SMS campaigns and understand how volume, timing and frequency affect results

• Know deliverability well and be able to figure out what’s wrong when the numbers drop

• Judge success by clicks, conversions and revenue, not opens alone

• Be comfortable building something new without a ready-made playbook

• Be fluent in English and Lithuanian

Salary

Gross salary range for this role is 4 000 - 5 500 EUR/month.

Location

Vilnius: 4 days onsite, 1 flexible day remote. Meanwhile, team members from other cities are coming to the Vilnius office 2–3 times per week.

Speaking of perks:

Own your wellness
Stay sharp and well in your own way – health insurance (after probation), on-site physiotherapist, office gym, and fitness classes keep you moving. Plus 7 extra days off, 3 for weddings, hybrid work, and the freedom to work 2 months from anywhere in the world.

Boost your daily life
Every breakthrough needs a spark, and our daily setup is designed to support it. Enjoy a pet-friendly office, fresh breakfasts, hot lunches, and fully stocked drawers and fridges for a quick snack or even a team-cooked meal together. Rooftop and cellar events keep things lively, while a public transport card for Vilnius and access to Perks.lt benefits help make everyday life a little easier.

Shape your growth path
Builders never stop learning. Coaching, mentorship, training, conferences, online courses, subscriptions, books – you’ve got a €1000 yearly budget to fuel personal or team growth. You pick the path – we’ll back you all the way.

Drive global impact
This is where ambition scales. Build impact across 30+ brands worldwide. Launch bold projects. Even step in as a co-founder – we reward those who push further. And if you bring in more great people, you get €1500 for every successful referral.