Senior Manager, Marketing Transformation

The Senior Manager, Marketing Transformation is a strategic and execution-focused leader responsible for driving marketing transformation initiatives that improve effectiveness, strengthen operational excellence, modernize marketing processes, and enable scalable growth across the marketing organization. This role partners closely with marketing leaders, shared services teams, business stakeholders, and technology partners to translate strategic priorities into actionable programs that deliver measurable business outcomes.

The Senior Manager will lead cross-functional transformation efforts across marketing operations, processes, tools, governance, analytics, and ways of working. This individual will help establish foundational capabilities, improve organizational effectiveness, and ensure adoption of new processes and technologies that enhance marketing performance.

You will report directly to the VP/Chief Marketing Officer and work from our Charlotte, NC, or Atlanta, GA locations on a hybrid work schedule.

KEY RESPONSIBILITIES

Marketing Transformation Leadership

• Lead strategic marketing transformation initiatives that support business priorities and marketing growth objectives.
• Develop and execute transformation roadmaps that align marketing processes, technology, data, governance, and operating models.
• Drive process simplification, standardization, and optimization across marketing functions and shared services teams.
• Establish governance frameworks, operating rhythms, and performance management mechanisms to ensure successful program execution.
• Partner with marketing and business leaders to identify opportunities for productivity improvement, operational efficiency, and enhanced customer engagement.

Strategy Execution & Value Realization

• Translate marketing strategy into actionable initiatives with defined milestones, success metrics, and business outcomes.
• Develop business cases, implementation plans, and value realization frameworks for transformation programs.
• Monitor and manage transformation initiatives from planning through execution, ensuring objectives are achieved on time and within scope.
• Identify risks, dependencies, and barriers while proactively driving mitigation plans and issue resolution.

Stakeholder Partnership & Influence

• Build strong relationships across marketing, sales, IT, analytics, and shared services organizations.
• Facilitate stakeholder alignment and decision-making across multiple teams and competing priorities.
• Provide data-driven recommendations and actionable insights to support transformation goals.
• Influence outcomes and drive execution within a matrixed environment.

Change Management & Organizational Effectiveness

• Lead change management activities to support successful adoption of new processes, tools, and ways of working.
• Promote a culture of continuous improvement, innovation, collaboration, and accountability.
• Develop communications, training, and engagement plans to support transformation initiatives.
• Measure adoption, business impact, and organizational effectiveness to ensure sustained results.

Initial Marketing Transformation Focus

• Build scalable, centralized marketing capabilities and service models.
• Standardize marketing processes, tools, methodologies, dashboards, and KPIs.
• Establish process ownership, governance structures, and performance review mechanisms.
• Improve quality, speed, consistency, and cost efficiency across marketing operations and shared services.
• Drive alignment across campaign management, content operations, digital marketing, creative services, customer engagement, and analytics teams.

Operational Excellence & Process Transformation

• Advance marketing operating model maturity through process optimization and capability development.
• Lead cross-functional initiatives that improve efficiency, governance, service delivery, and marketing effectiveness.
• Benchmark industry best practices and emerging marketing trends to identify improvement opportunities.
• Identify and implement opportunities to leverage automation, analytics, AI, and digital marketing technologies to improve performance and customer outcomes.

Leadership

• Lead project teams and influence stakeholders across the organization to drive successful outcomes.
• Coach and mentor team members while building transformation and change management capabilities across marketing.
• Foster collaboration, accountability, and disciplined execution.
• Serve as a champion for continuous improvement and operational excellence.

Success Measures

• Within the first 12-18 months, this role will be expected to:
• Establish and drive the marketing transformation roadmap.
• Standardize core marketing processes, governance, and KPIs.
• Improve marketing operational efficiency, cycle times, and service delivery.
• Increase adoption and utilization of marketing technologies and AI-enabled capabilities.
• Deliver measurable improvements in productivity, scalability, transparency, and marketing effectiveness.
• Build a culture of continuous improvement across the marketing organization.

YOU MUST HAVE

• 6+ years of progressive experience in marketing transformation, marketing operations, business transformation, strategy execution, operational excellence, consulting, program management, or related disciplines.
• Demonstrated success leading cross-functional transformation initiatives within marketing or commercial organizations.
• Experience managing complex programs involving multiple stakeholders, processes, and technologies.
• Proven track record of delivering measurable business outcomes through process improvement, organizational change, and transformation efforts.
• Strong analytical, problem-solving, and project management skills.

WE VALUE

• Bachelor's degree in Marketing, Business, Communications, Operations, Technology, or a related field.
• Master's degree (MBA or related advanced degree) preferred.
• Experience within a global, matrixed organization.
• Background in marketing operations, digital transformation, management consulting, or enterprise PMO environments.
• Knowledge of marketing operating models, campaign management processes, content operations, demand generation, and customer experience programs.
• Expertise in process improvement, change management, organizational effectiveness, and program governance.
• Experience implementing and optimizing marketing technologies, analytics platforms, automation solutions, and AI-enabled capabilities.
• Strong communication, facilitation, stakeholder management, and executive presentation skills.
• Demonstrated ability to influence without direct authority and drive change across matrixed organizations.

BENEFITS OF WORKING FOR HONEYWELL

In addition to a competitive salary, leading-edge work, and developing solutions side-by-side with dedicated experts in their fields, Honeywell employees are eligible for a comprehensive benefits package. This package includes employer subsidized Medical, Dental, Vision, and Life Insurance; Short-Term and Long-Term Disability; 401(k) match, Flexible Spending Accounts, Health Savings Accounts, EAP, and Educational Assistance; Parental Leave, Paid Time Off (for vacation, personal business, sick time, and parental leave), and 12 Paid Holidays. Learn more

The application period for the job is estimated to be 40 days from the job posting date; however, this may be shortened or extended depending on business needs and the availability of qualified candidates. Job Posting Date: November 2, 2026.

ABOUT HONEYWELL TECHNOLOGIES

Honeywell Technologies is a global, pure-play automation company with a legacy of innovating to help solve the world’s most mission-critical challenges, enhancing the quality of life for people and communities around the world. We serve the building, industrial, and process sectors with a broad portfolio of services, solutions, and products, underpinned by our Honeywell Technologies Accelerator operating system and Honeywell Technologies Forge intelligence layer. By combining the deep domain expertise of our more than 50,000 employees with decades of data from our global installed base, we are uniquely positioned to lead the industrial sector’s transition from automation to autonomy. Learn more

THE BUSINESS UNIT

The Corporate Strategic Business Group (CORP SBG) at Honeywell is a division focused on corporate-level functions and initiatives that support the overall operations and strategy of the company. It is responsible for overseeing areas such as finance, legal, human resources, communications, and corporate governance, working closely with other business units and SBGs to ensure alignment and coordination across the organization. The CORP SBG plays a crucial role in the overall strategic direction and management of Honeywell's corporate functions and operations, supporting the company's business objectives.

Honeywell is an equal opportunity employer. Qualified applicants will be considered without regard to age, race, creed, color, national origin, ancestry, marital status, affectional or sexual orientation, gender identity or expression, disability, nationality, sex, religion, or veteran status. Learn more