Senior Marketing Advisor

Come and be a part of a once-in-a-lifetime City of Edmonton project and help us promote and market our many economic development and investment opportunities to the world!

Are you passionate about delivering innovative and memorable marketing strategies and content that ignites action? Are you an experienced marketing strategist who is committed to achieving measurable results? Are you an excellent writer who is able to create innovative content to support a variety of communication channels? Are you a passionate leader committed to encouraging a team of communications and marketing professionals towards success?

We are looking for a multi-talented marketing and communications professional with an in-depth knowledge about economic and industrial development and is ready to lead a team that will help promote the financial opportunities and benefits of investing in Edmonton.

What will you do?

• Oversee the development, implementation, tracking and evaluation of comprehensive economic and industrial development marketing and communications strategies
• Develop communications and marketing tools and tactics that meet business goals and objectives while promoting and enhancing the City and Department’s image, brand and reputation
• Provide strategic advice and guidance to program leads on marketing, communications and brand strategy and plans, messaging, tactics and challenges
• Manage project timelines and budget
• Measure project success based on identified benchmarks and metrics
• Support and seek out opportunities to advance the reputation of the project and the City locally, nationally and internationally
• Identify emerging trends and issues and proactively recommend marketing strategies that reflect the needs of target markets and meet business objectives
• Research and prepare a variety of reports related to the evaluation of marketing strategies, tools and tactics
• Supervise and lead high-performing communications and marketing professionals to produce excellent work for business partners and the people of Edmonton

Qualifications

:

• University degree in a marketing, commerce, communications, public relations or related field
• Four years of progressively responsible experience in integrated marketing and communication work, supplemented by at least two years related experience in economic or industrial development initiatives
• At least two years of supervisory or leadership experience, including performance management, and coaching/mentoring

Assets:

• Accreditation in the Canadian Marketing Association (CMA), International Association of Business Communicators (IABC) or Canadian Public Relations Society (CPRS)

Skills required for success:

• Experience in leading teams in developing and executing communications and marketing strategies to support business goals and objectives
• Excellent written and verbal communication skills, including presenting to teams and leadership and writing for various audiences and channels
• Strong knowledge of traditional and new marketing mediums, including social media
• Solid experience developing, implementing, and evaluating marketing plans, campaigns, and programs
• Experience working with senior leadership on high-profile projects and strong consulting and relationship-building skills
• Alignment to our Art of Inclusion: Our Diversity and Inclusion Framework
• Alignment to our Cultural Commitments and Leadership Competencies

Work Environment:

• This position may be eligible for a hybrid work arrangement with the flexibility to work from both home and the worksite as per the Letter of Understanding between the City of Edmonton and Civic Service Union 52
• The weekly hours of work for this position are currently under review and may change at a future time. Any changes will be made in accordance with the City of Edmonton/Civic Service Union 52 collective agreement and the incumbent will be notified in advance
• May be required to work outside of regular business hours, including weekends

The City of Edmonton values applicants with a diverse range of skills, experiences and competencies, and encourages you to apply. We strive to provide reasonable access and accommodations throughout the recruitment process. To request an accommodation, please contact employment@edmonton.ca. Learn more about our benefits https://bit.ly/COEbenefits

Up to 1 permanent full-time position

Hours of Work: 40 hours per week

Salary Range: $50.107 - $62.845 (Hourly); $104,623.42 - $131,220.36 (Annually)

Recruitment Consultant: SM / SO

Edmonton rests in the heart of Treaty Six territory in Alberta and the homelands of the Metis Nation.

Classification Title: Market Planner II

Posting Date: Nov 3, 2026

Closing Date: Nov 10, 2026 11:59:00 PM (ABT)

Number of Openings (up to): 1 - Permanent Full-time

Union: CSU 52

Department: UPE Communications and Engagement

Work Location(s): 11th Floor Edmonton Tower, 10111 104 Avenue Edmonton T5J 0J4