SEO & AI Search Account Manager

Who we are

Loudspeaker Marketing or LSM (a division of GTM 8020) is an organic growth marketing agency. We help businesses, from fast-growing AI/tech startups to e-commerce brands, get found online and generate real leads. Our clients are largely based in the USA and include brands like Upwork, Vitamin Shoppe, and HeyGen.

We make sure clients rank in traditional search engines (SEO) and show up in LLM-powered search results. Visibility in both channels drives qualified traffic, which turns into calls and signed contracts for our clients.

The role

As an Account Manager, you own client relationships end to end: leading calls, driving strategy, reporting on performance, and making sure everything we've committed to is delivered on time and meets the standard before it reaches the client.

You won't produce content day to day. Each account is supported by a Content Writer & Account Associate who handles writing, editing, and publishing. Your job is to set direction, brief the work, QA what goes out, and own the outcome with the client.

That said, you can't manage this work without being able to do it. The best account managers here are the best writers. Briefing well means knowing exactly what good looks like. Catching a weak piece, or diagnosing why a client is unhappy, means reading closely enough to see what's actually wrong. If your writing and editing instincts are weak, you'll end up passing complaints downstream and hoping they get solved, and that's not a role we have.

This also isn't a "report the numbers" role. We expect you to treat each client's organic growth as a whole system:

• Own the strategy, not just the deliverables. Connect content to business outcomes: not just traffic and impressions, but whether that traffic converts into leads, where those leads come from, and how organic growth drives revenue.
• Diagnose, don't just report. When results lag, form a point of view on why. Technical issue? Content quality? Backlink gap? AI engines not crawling? Then drive the fix.
• Spot conversion opportunities. Review where organic traffic lands and whether those pages convert. Recommend tests and track what moves the needle.

You'll also coordinate ad hoc client needs such as technical SEO fixes or website tasks.

You'll run weekly or bi-weekly 30-minute calls with each client, with an async update on off weeks, covering what's been published, tasks handled over Slack or offline, and performance metrics such as traffic and impressions.

How you'll ramp

Everyone starts by learning our content engine hands-on: how content is generated, fact-checked, and published with our AI systems and tools. You'll write the first calibration articles for your accounts yourself to learn each client's voice. For experienced candidates this is fast onboarding, not a probation period, but it isn't optional. We'll assess the quality of what you produce, because it's the clearest signal of whether you can direct writers well. After ramp, you'll keep writing calibration articles and periodically editing and fact-checking so your judgment stays sharp.

You'll ramp alongside a senior account manager who leads client calls initially while you prepare updates and learn the accounts. How quickly you take over calls, and then full ownership, depends on how fast you demonstrate command of the work. Senior candidates should expect to run accounts independently quickly and take on larger or more complex ones as they do.

Where this role can go

Title, scope, and compensation scale with experience and performance. For senior candidates, there's room to shape how we work: refining our AM playbook, improving reporting and client processes, and mentoring future account managers. We're a small, fast-moving company, and people who take ownership define their own lane and are rewarded for it.

Skills required

Writing, Editing & Content Direction

• You can write and edit publishable content yourself. This is a prerequisite, not a bonus.
• Rigorous fact-checking: verifying statistics, tracing claims to primary sources, spotting things that sound right but aren't
• Editorial judgment on what "citation-worthy" looks like: originality, data, clear structure, authoritative tone
• Briefing writers specifically enough that they don't have to guess, and giving feedback that points at the problem and the fix
• Content gap analysis, topical authority planning, and E-E-A-T signals and how they translate to AI trust signals

SEO & AI Visibility

• How LLMs (ChatGPT, Claude, Perplexity, Gemini) retrieve and cite sources
• GEO (Generative Engine Optimization) tactics: entity optimization, citation-worthy structure, schema markup
• Traditional SEO fundamentals: on-page, technical audits, internal linking, site architecture
• Keyword research and intent mapping; competitor analysis across Google SERPs and AI answer engines
• Tools: Ahrefs/Semrush, GSC, GA4, and AI visibility trackers such as Profound, Peec, or Otterly

Client Management

• Running kickoffs and weekly or bi-weekly check-ins
• Translating SEO and AI work into business outcomes: leads, pipeline, revenue, not just rankings
• Managing scope, expectations, and timelines without overpromising
• Building dashboards and decks that show progress on traditional and AI visibility metrics
• Handling difficult conversations calmly: slow results, scope creep, churn risk

Project & Team Coordination

• Briefing and reviewing work from writers, SEO specialists, and link builders
• QA before deliverables go to clients: fact-checks, brand voice, link quality
• Managing timelines across multiple clients and flagging issues before clients notice

Analytical & Strategic

• Reading data and forming a point of view, not just reporting numbers
• Diagnosing why something isn't working and prioritizing what moves the needle over busywork

Job expectations

• Work 9-5 pm EST, Monday to Friday. As the lead on client engagements, you may occasionally need to handle an urgent request over the weekend.
• Attend client calls during these hours as needed, presentable with camera on.
• Own the content plan for your accounts: brief your associate, review the work, and sign off before it reaches the client.
• Respond to clients via Slack and email within an hour or so during the 9 am to 5 pm EST window, and hold the same standard with internal teammates.

LSM team values

1. Growth and Optimistic Mindset

We want people who are excited to get better at what they do, and who see the company's growth as connected to their own.

• When something is hard, you get curious about why and what would make it easier
• You stay calm and constructive in difficult conversations, with clients and teammates
• Our edge is adaptability. Leadership tests new tools and ways of working first, and we want a team that leans into that.

2. Pride and Care in Your Work

Aim for excellence, not just done. Review your work before it leaves your hands, catch the missed details yourself, and take ownership of your output.

3. Proactive and Clear Communication

We're fully remote, so what we know is what you tell us.

• Share updates as you go rather than waiting to be asked
• Write so you're understood the first time: what happened, what it affects, what you need
• If something isn't going to plan, say so early. A problem raised on Monday is a small problem; the same problem raised on Friday is a client issue.
• Ask for help when you need it. Asking early is a sign of good judgment, not weakness.

4. Resourcefulness

Read between the lines, use common sense, and figure things out independently. Take initiative, add value beyond what was asked, and take control of problems rather than waiting to be told how to solve them.

5. Taking Feedback Well

Critical feedback is information, not a verdict on you. You can hear that something wasn't good enough without getting defensive, and you give feedback the same way: direct, specific, and not personal.

6. Give First

We put the work in before we ask for anything back, with clients and with each other. When a client hasn't been happy, we've written off weeks of work rather than argue about the bill. Internally, people who take on more than their role asks and do it well have seen compensation and scope grow significantly, often within their first 6-8 months. Lead with contribution and we'll recognize it.

What success looks like

• You're AI-native and resourceful. You solve problems independently unless it's something an LLM genuinely can't help with.
• You care about efficiency: the same high-quality work in less time.
• You handle client tasks with full ownership. When a task is yours, the team can trust it will get done well.
• Nothing reaches a client that you haven't stood behind. If an error goes out, you own it rather than pointing at the person who drafted it.
• Client communication is timely and friendly, and your skillset keeps evolving.
• You're a cultural fit with a team of go-getters who work hard on improving processes, learning, and going above and beyond for clients.

Who this isn't for

We're upfront about fit because it saves everyone time. This role may not be the best match if a few of these feel true:

• Writing and editing aren't your strengths. You can't direct content work well without being able to do it better than your associate.
• You want to write full-time. This role is client-facing and strategic; hands-on content is ramp, calibration, and periodic QA.
• You prefer clearly defined hours and a fixed set of tasks. Our work is fluid. We rally when there's a time crunch, and in return we have real flexibility over time off.
• Details sometimes slip, like factual accuracy in articles or catching issues before they reach a client.
• You're happiest when things stay steady, rather than picking up new skills week over week.