Social Media & Customer Outreach Intern

Organisation: Alkhair Financial Mall

Brand Slogan: The Halal Wealth-Making Solution for Everyone

Position: Social Media & Customer Outreach Intern

Location: Kano, Nigeria

Duration: Four months

Engagement: Internship

Working Arrangement: Part-time, hybrid (remote work with occasional physical outreach in Kano)

Compensation: Initially unpaid; future compensation may be considered as the business develops.

1. About Alkhair Financial Mall

Alkhair Financial Mall — The Halal Wealth-Making Solution for Everyone is an emerging financial services distribution and customer-access business being developed to make ethical, halal and non-interest financial solutions more accessible to individuals, entrepreneurs, traders, professionals and businesses.

Our vision is to build a convenient financial services hub that connects people and businesses with opportunities to manage their finances, grow their wealth and access financial services in accordance with Islamic financial principles.

At the heart of our business is non-interest finance: financial solutions that seek to avoid Riba (interest) and promote ethical, asset-backed, trade-based and partnership-based financial activities.

Our proposed service areas include:

• Non-interest banking: Access to Islamic banking services and non-interest financial institutions.
• Halal investment opportunities: Access to suitable Sukuk, Shariah-compliant investment funds, equities and other investment opportunities through authorised providers.
• Islamic business financing: Access to financing structures such as Murabaha, Musharakah, Mudarabah, Ijarah and other appropriate Islamic finance arrangements.
• Takaful: Access to Islamic insurance and financial protection solutions.
• Digital financial services: Payments, transfers, account access and other services through appropriate licensed partners.
• SME financial support: Bookkeeping, business records, reconciliation and financial administration.
• Cooperative and community finance: Support for suitable collective savings, investment and business financing arrangements.

Our ambition is to make halal financial opportunities easier to discover and access, whether for a student, salary earner, market trader, entrepreneur, farmer, investor or established business.

Alkhair Financial Mall is being developed as a customer-access and financial services distribution platform, working with relevant licensed and authorised providers where required.

2. About the Internship

We are looking for a creative, proactive, digitally skilled and commercially minded individual to join Alkhair Financial Mall as a Social Media & Customer Outreach Intern.

This is not simply a social media posting position.

The successful candidate will help build our brand, communicate the benefits of halal and non-interest financial solutions, attract potential customers, engage online communities and identify business development opportunities.

You will help educate the public about non-interest finance, ethical investment, Islamic banking, Takaful and other financial services while helping people understand how they can access appropriate solutions.

You will gain practical experience in digital marketing, customer acquisition, financial services communication, business development and startup operations.

3. Key ResponsibilitiesA. Social Media Management

• Manage and grow Alkhair Financial Mall's social media presence.
• Develop and maintain a weekly content calendar.
• Create and publish engaging content, including graphics, short videos, educational posts and promotional materials.
• Manage relevant channels, including Facebook, Instagram, TikTok, LinkedIn and X.
• Maintain consistent brand messaging and visual identity.
• Respond to comments, messages and customer enquiries.
• Monitor social media performance and identify opportunities for improvement.

B. Content Creation and Non-Interest Financial Education

This is one of the most important responsibilities of the role.

The intern will help make non-interest finance understandable and accessible to the general public.

Content topics will include:

• What is non-interest finance, and how does it differ from conventional interest-based finance?
• Understanding Riba and its implications in financial transactions.
• Introduction to Islamic banking and non-interest financial institutions.
• Understanding Murabaha, Musharakah, Mudarabah and Ijarah.
• How traders and business owners can access halal financing.
• Understanding Sukuk and Shariah-compliant investment opportunities.
• Introduction to Takaful and Islamic financial protection.
• Ethical investment and responsible wealth creation.
• Halal financial opportunities for young entrepreneurs.
• Financial management for traders and small businesses.
• The role of non-interest finance in economic development.
• Digital payments and financial inclusion.

The intern will:

• Translate complex financial concepts into simple, engaging content.
• Develop infographics, educational graphics, captions and short videos.
• Research relevant financial topics and industry developments.
• Develop awareness campaigns around halal wealth creation.
• Help correct common misconceptions about Islamic finance.
• Submit technical financial content for management review before publication.

All content must be accurate and approved. The intern must not issue personalised investment advice, guarantee investment returns or present unverified financial products as Shariah-compliant.

C. Customer Acquisition and Online Outreach

• Identify potential customers through social media platforms and online communities.
• Engage relevant Facebook groups, WhatsApp communities, LinkedIn networks and business communities.
• Introduce Alkhair Financial Mall and explain its services.
• Develop professional outreach messages for individuals, traders, business owners and organisations.
• Generate genuine customer enquiries and qualified leads.
• Follow up with interested prospects.
• Direct potential customers to the appropriate Alkhair Financial Mall contact person or authorised service provider.
• Identify opportunities to develop referral networks and community relationships.

D. Business and Community Outreach

• Research traders, shop owners, SMEs, cooperatives, associations and professional groups in Kano.
• Identify communities and organisations that may benefit from non-interest financial services.
• Support halal finance awareness campaigns.
• Assist with identifying potential institutional and business partnerships.
• Participate in occasional physical outreach activities when agreed in advance.
• Collect feedback about public awareness, demand and challenges relating to non-interest finance.
• Help identify groups that may benefit from Islamic investment, business financing and Takaful solutions.

E. Customer Relationship and Lead Management

• Maintain an organised database of potential customers and enquiries.
• Record outreach activities and customer responses.
• Follow up on leads professionally.
• Track potential customers from initial contact to enquiry and conversion.
• Prepare weekly reports showing marketing activities and results.
• Identify frequently asked questions and customer concerns to improve future campaigns.

4. Social Media Channels

PlatformMain purposeFacebookLocal awareness, financial education and community engagementInstagramBrand visibility, graphics, reels and educational contentTikTokShort videos explaining halal finance and financial opportunitiesLinkedInProfessional visibility, SME relationships and partnershipsWhatsApp BusinessCustomer enquiries, communication and follow-upXIslamic finance discussions, industry updates and brand awareness

The priority platforms will be selected according to audience behaviour, business needs and available resources.

5. Target Customers

The intern will develop content and outreach strategies for:

1. Students and young adults interested in financial literacy and halal wealth creation.
2. Salary earners and professionals seeking non-interest financial solutions.
3. Traders and market women interested in halal business financing.
4. Shop owners and small business operators.
5. Artisans and self-employed individuals.
6. Wholesalers and distributors.
7. Micro, small and medium-sized enterprises.
8. Farmers and agricultural businesses.
9. Cooperatives and community associations.
10. Investors interested in Shariah-compliant investment opportunities.
11. Families interested in Takaful and financial protection.
12. Organisations requiring financial administration and business support.

The intern should understand that different customer groups have different financial needs and therefore require different content and outreach strategies.

6. Required Skills and Qualifications

We are looking for someone who:

• Has good written and verbal communication skills.
• Understands how social media platforms work.
• Can create engaging content and communicate ideas effectively.
• Has basic graphic design skills using Canva or similar tools.
• Has basic video editing skills using CapCut or similar applications.
• Is comfortable researching financial and business topics.
• Can communicate confidently with unfamiliar people.
• Has an interest in digital marketing, entrepreneurship, Islamic finance, fintech or business development.
• Is organised and capable of working independently.
• Is creative, consistent, proactive and willing to learn.

Previous experience in social media management, digital marketing, sales, customer acquisition or community management is an advantage but is not compulsory.

Knowledge of Islamic finance is an added advantage, but candidates with a genuine willingness to learn about non-interest finance are encouraged to apply.

• We are particularly interested in individuals who can communicate ideas, attract customers and turn online engagement into real business opportunities.