Social Media Marketing Specialist

Company Description

Triggerbolt is an AI automation agency that helps businesses automate repetitive and time-consuming business processes. We use artificial intelligence, software integrations, and workflow automation to improve how businesses operate. We build solutions that automate tasks such as customer support, lead management, data entry, reporting, invoicing, and follow-ups. Our goal is to help businesses save time, reduce operational costs, and increase productivity. We also develop AI-powered chatbots, agents, dashboards, and custom business applications. We work with businesses across different industries and design solutions based on their specific operational challenges. In addition to building automation systems, we provide ongoing maintenance, monitoring, and optimization services. Our business operates primarily as a B2B technology service provider.

Role Description

This is a full-time, remote Social Media Marketing Specialist role. The specialist will manage and grow. Triggerbolt’s social media presence by planning, creating, and scheduling content across platforms such as Facebook, Instagram, X, LinkedIn, and TikTok. Day-to-day tasks include developing social media calendars, collaborating with internal teams on campaign concepts, publishing posts, and monitoring community engagement. The role involves tracking performance metrics, preparing regular reports, and optimizing campaigns based on insights and trends. The specialist will also support broader digital marketing initiatives, maintain consistent brand voice, and respond to comments and messages in a timely and professional manner.

Qualifications

• Proven experience managing social media accounts for businesses, brands, or technology companies.
• Strong understanding of Instagram, LinkedIn, TikTok, Facebook, and other major social platforms.
• Ability to create engaging content that communicates complex technology, AI, and automation concepts in a simple and compelling way.
• Experience developing social media strategies focused on brand awareness, audience growth, engagement, and lead generation.
• Strong copywriting and storytelling skills with an eye for clear, persuasive messaging.
• Ability to create and coordinate short-form videos, graphics, carousels, reels, and other social media content.
• Understanding of social media analytics and the ability to use performance data to improve content and campaigns.
• Knowledge of current social media trends, content formats, hashtags, and platform algorithms.
• Ability to identify and target potential B2B clients and decision-makers through social media.
• Strong communication, creativity, consistency, and attention to detail.
• Comfortable working independently in a remote, fast-paced technology environment.
• Experience promoting SaaS, AI, software, automation, or other technology services is an advantage.