Social Media Marketing Specialist

Job Description

It's a HYBRID Opportunity & Agency Role!

(Only apply if you are willing to work in a fast-paced global company. Serious candidates only.)

Company Description

Free Mind Marketing is a 360 Digital Marketing Agency and partners with growth-driven businesses to achieve measurable outcomes through a balanced mix of creativity and data-driven strategies. With over a decade of experience in the MENA and Canadian markets, the company specializes in enhancing digital visibility, generating demand, and building high-converting digital ecosystems.

Role Description

This is a full-time, hybrid role (3 days onsite, 2 days remote) based in Islamabad for a Social Media Marketing Specialist. The Social Media Marketing Specialist will manage and execute social media strategies for local and international clients across platforms including Instagram, Facebook, TikTok, LinkedIn, and YouTube.

The role involves content planning, publishing, community management, trend research, performance analysis, campaign coordination, and development of social media strategies designed to increase engagement, reach, brand awareness, and business results.

Our Hiring Process

- Application Review

Submit your application, resume, and relevant portfolio or social media work. Our HR team carefully evaluates all candidates to ensure a strong fit.

- Test Package

Shortlisted candidates will receive an online Test Package designed to assess social media strategy, content planning, creativity, analytical thinking, and cultural fit.

- Presentation Interview

Candidates who complete the test package will present their work and participate in a formal interview with company founders and hiring managers.

- Final Selection

Once there’s a strong match, you'll join the Free Mind Marketing family and manage social media growth for local and international brands.

Qualifications

• Strong understanding of Instagram, Facebook, TikTok, LinkedIn, and YouTube

• Experience developing and executing social media strategies

• Strong knowledge and understanding of all marketing touchpoints and channels including influencer marketing, email marketing, marketing funnels etc

• Strong knowledge of content calendars, social media trends, hashtags, audience engagement, and platform best practices

• Ability to develop creative content ideas based on brand objectives

• Experience with social media scheduling and management tools

• Ability to analyze social media insights and translate data into actionable recommendations

• Strong understanding of audience growth and engagement strategies

• Excellent written and verbal communication skills

• Ability to manage multiple client accounts and deadlines

• Strong organizational skills and attention to detail

• Bachelor's degree in Marketing, Communications, Business, Media Studies, or a related field is preferred

• 1–3 years of relevant experience preferred

• Agency experience will be given preference

Salary Range

PKR 70,000 – 80,000

Location

Islamabad, Pakistan (Only)