Social Media Marketing Specialist

How to Apply

Interested? Please send your resume and portfolio to tendegreespadelcourt@gmail.com, with the subject line “Social Media Marketing Specialist – [Your Name].”

Company Description

Ten Degrees is a new 2-court padel & wellness facility in East Bandung, currently preparing for its opening. We’re building more than a place to play: our goal is to grow a welcoming padel community in Bandung through social play, events, classes, and a great on-court experience for players of every level. The team values creativity, professionalism, and a friendly atmosphere for everyone who walks through our doors.

Role Description

The Social Media Marketing Specialist is a full-time, hybrid role based in Bandung. As one of our first hires, you’ll build Ten Degrees’ social media presence from the ground up, starting before the courts open and continuing through launch and beyond.

Pre-opening phase

• Brand our social media accounts (Instagram, TikTok, Facebook) and establish a consistent visual identity and tone of voice
• Plan and run a pre-launch content calendar: behind-the-scenes updates and countdown content to build anticipation
• Grow an early following and trial waitlist through teasers, padel players, and communities
• Support planning and promotion of the grand opening

Community engagement

• Use social media to build and nurture an active padel community: respond to comments and DMs, feature players, and encourage user-generated content
• Promote community activities such as open play sessions, beginner clinics, tournaments, and social nights, and help turn online followers into regular players
• Explain padel to newcomers through engaging educational content (rules, tips, how to get started)
• Collaborate with local clubs, coaches, brands, and communities on joint content and events

Ongoing operations

• Plan, create, and publish visual and written content, and manage the content calendar
• Work with on-site staff to capture real-time moments from games, events, and classes
• Monitor performance metrics and use insights to improve reach, engagement, and bookings
• Track trends and propose new ideas, and coordinate with operations to keep online messaging aligned with what’s happening at the courts

Qualifications

• Strong skills in social media marketing, digital marketing, and content creation
• Excellent written and verbal communication skills
• Experience managing social media platforms (e.g., Instagram, TikTok, Facebook) and using analytics tools to track performance
• Experience launching a new brand, account, or business, or building an online community, is a strong plus
• Comfortable working in a fast-moving, start-up environment and taking ownership with limited structure
• Able to work on-site in Bandung and collaborate with cross-functional teams
• Interest or experience in padel, racket sports, fitness, or sports communities is beneficial
• Basic photography and video editing skills are beneficial
• A diploma or degree in Marketing, Communications, or a related field, or equivalent practical experience, is preferred