Social Media & Partnership Manager

Don't know Dock & Bay? You're missing out, because we're great (and humble). Quick intro: Our founders, Andy (Head Poncho) and Ben (Towel Wizard of Oz), started Dock & Bay back in 2015, after sharing the same struggle of standard towels being too bulky for their backpacks while travelling. It's a hard knock life, eh? Fast forward 8 years and we're a certified B Corp, with 100+ products across 8 categories, selling in the UK, Australia, the US, Canada and Europe. Our mission is to make the world brighter and we need your help (if you fit the job description, obviously). We're on the list of UK's Best Places to Work in Retail, Best Places to Work for Development, Best Places to Work for Women, AND officially a Sunday Times Best Place to Work. So you KNOW we'll look after you. 🎯 THE ROLE IN A NUTSHELL This is the role that owns Dock & Bay on Instagram, our biggest brand-building channel, and it's as hands-on as it gets. You won't just plan the content, you'll make it: filming, starring in and editing content that stops the scroll, often shooting solo and taking an idea all the way to a finished post yourself. On top of that you'll own our organic presence end to end: the calendar, the community, and the constant read on what's working and what's next. From there, you'll extend our reach through the people around the brand: growing us on LinkedIn, building an always-on gifting and creator engine, landing partnerships people notice, and turning our affiliate programme into real revenue. It's a role for a natural content creator with a strong creative and commercial instinct, who loves owning a channel and making it grow. And because our world is anything but a desk, there's real opportunity to travel for shoots as we grow the brand in new places. ✅ KEY RESPONSIBILITIES Own our organic social strategy and channel presence, with Instagram as our lead brand-building channel and LinkedIn as a growing secondary one Create the content yourself: filming, starring in and editing content for Instagram, often shooting solo… and collaborating with the Performance Content Creator on shoot planning across Instagram and TikTok Plan and own the content calendar, keeping a consistent, relevant flow across the week, and play an active part in our weekly content forum, bringing ideas and community insight to shape what we make Work closely with the Performance Content Creator on shoot planning and to keep Instagram, TikTok and paid aligned, supporting on TikTok lives when needed Lead community management and stay on top of trends and what makes thumb-stopping content, building genuine relationships with our audience and adapting quickly to keep us growing Own all influencer and creator relationships end-to-end, building a pipeline of relevant creators and long-term ambassadors across outdoor, travel, active and lifestyle, nurturing them in person as well as online and keeping a close eye on ROI Lead our brand partnerships and collaborations, from finding the right partners to activating and managing them Run our Instagram affiliate programme and grow social commerce, turning organic content into a measurable revenue channel Build and run an always-on gifting and seeding programme Report on what's working across organic, influencer, partnerships and affiliate, using data and trends to keep improving 🙋 DESIRED EXPERIENCE 3+ years in an organic social / social media management role, ideally within a DTC, ecommerce or consumer brand Proven track record growing an Instagram community and running influencer, partnership and gifting campaigns that delivered measurable reach and revenue (with examples to show for it) Someone who’s creative, commercially sharp and always across what's resonating in culture, with a knack for spotting opportunities, building relationships, and turning them into results A self-starting, highly organised working style: comfortable owning a channel end-to-end, juggling multiple creators and partners at once, and working cross-functionally with content, paid and wider brand teams 🎁 THE PERKS - Private Medical Care - dental, optical, mental health support & GP access - Enhanced Parental Leave - Juno Membership – monthly wellbeing allowance - £1,500 Learning & Development budget every year - Cycle to Work & Tech Scheme - 25 days holiday + bank holidays, plus an extra day for every year you're with us - Breakfast mornings, team socials & Dock & Bay goodies - Work from anywhere: up to 4 weeks depending on your years of service - Certified Great Place to Work, Sunday Times Best Places & London Living Wage employer Sound good? We'll trade you a CV and creative portfolio, alongside examples of content you've done in the past, for a chance to join the best brand ever* 👇 *totally unbiased opinion Want to really stand out? Send us a video of yourself, or share one on your socials and tag us @dockandbay, showing us why you'd be perfect for this role 🌈 Diversity Commitment Dock & Bay is an equal opportunity employer and we are committed to creating a diverse & inclusive environment free from any kind of discrimination. We strive to provide all employees with a safe space to thrive, where they can share ideas & opinions regardless of their backgrounds or perspectives. Although we are not perfect, we continue to learn and our commitment to Diversity and Inclusion is a priority. Ultimately, our goal is to be diverse and inclusive at every level of our workforce. We are a welcoming team and encourage you to be yourself so that we can work together to make an impact.