Sponsorship Officer

We're looking for a Sponsorship Officer to help identify, secure and deliver commercial sponsorship and partnership opportunities that support our organisation's objectives and generate value for both TfGM and our partners.

This is an exciting opportunity for someone with experience in sponsorship, commercial partnerships, brand partnerships, account management or partnership activation.

The successful candidate will play a key role in developing sponsorship propositions, managing partner relationships and delivering high-quality sponsorship activations across our transport network and wider initiatives.

This role is not a traditional sales role. We're seeking candidates with experience of developing and managing partnerships, delivering sponsorship agreements and working collaboratively with internal and external stakeholders to achieve shared objectives.

Key responsibilities include:

• Supporting the identification, development and delivery of sponsorship and commercial partnership opportunities.
• Developing compelling sponsorship propositions and partnership packages.
• Managing relationships with sponsors, partners, agencies and stakeholders.
• Coordinating the delivery of sponsorship rights and partnership benefits.
• Monitoring and reporting on partnership performance, outcomes and return on investment.
• Maintaining accurate records of sponsorship opportunities, agreements and contract commitments.
• Supporting negotiations and ensuring partnership obligations are delivered successfully.
• Working closely with marketing, communications, commercial and operational teams to maximise partnership value.

Who are we?

At TfGM, we're at the heart of delivering Greater Manchester's transport ambitions. We connect communities, improve journeys and create opportunities for people across the city-region.

As we continue to grow and develop our commercial partnerships, sponsorship plays an increasingly important role in helping us deliver innovative initiatives, engage new audiences and create value for our customers and stakeholders.

What you'll bring

What you do and how you do it is important – whatever type of role you work in at TfGM – and even small behaviours and actions can have a really big impact. At TfGM, our behaviours bring to life our values of Deliver, Care and Adapt.

To be successful in this role, you'll be able to demonstrate experience in sponsorship, commercial partnerships or brand partnerships.

We're particularly interested in hearing from candidates who have:

• Developed, secured or delivered sponsorship or partnership opportunities.
• Managed sponsor, client, agency or commercial partner relationships.
• Delivered sponsorship activations, campaigns or partnership initiatives.
• Produced commercial proposals, sponsorship pitches or business cases.
• Coordinated multiple projects, contracts or partnership workstreams simultaneously.
• Worked with a range of internal and external stakeholders and can influence effectively.
• Strong written, presentation and communication skills.

Applications from candidates whose experience is solely focused on generic sales, cold-calling or transactional business development without any sponsorship, partnership or activation experience are unlikely to meet the essential requirements of the role.

What we can offer you

The role is positioned within a banded salary range. Successful candidates will normally be appointed at the starting salary of £43,335, with the opportunity to progress through the band up to £48,087, subject to performance, development and the organisation's pay progression arrangements.

• Hybrid working arrangements.
• Learning and development opportunities.
• The opportunity to work on high-profile sponsorship and partnership initiatives that support Greater Manchester's transport network.
• A collaborative and supportive working environment with opportunities to develop your commercial and partnership management skills.

Our benefits include:

• Generous annual leave starting at 28 days (plus bank holidays), increasing with service, with options to buy more.
• Free travel on buses across Greater Manchester, plus rail or Metrolink travel for your commute, and access to our Electric Vehicle Salary Sacrifice Scheme.
• Local Government Pension Scheme with life cover of 3x salary and options to boost your contributions.
• Enhanced family-friendly leave policies, including those supporting fertility treatment, alongside flexible and hybrid working and a special leave policy to support a range of unexpected events. Please note that qualification criteria may apply, including a requirement to have been employed with the organisation for a minimum specified period of time.
• Discover more benefits including wellbeing support, Personal and Career Development, Flexible working, financial support and more on our website

What's next?

If you believe you have the skills and experience required, we’d really like to hear from you. To apply please submit your CV and complete your application ensuring that you provide clear examples against the criteria questions, all appointments will be based on merit. Our short-listing process is anonymised, so please do not include your name or contact details on your CV. If any personal details are included these will be visible to the hiring manager.

Please note we may close the advert early if we receive a high volume of applications.

NOTE TO AGENCIES – we will be accepting direct applications only for this role. No fee will be paid if a candidate is hired for this position as a result of an unsolicited agency or search firm referral CV.