Sr. Director of Creative Video Production & Photography

Responsibilities

• Direct the daily operations of the video production and photography vertical, including workflow, staffing, scheduling, equipment, and production resources.
• Establish and maintain effective processes for project intake, prioritization, approvals, production, asset management, and delivery.
• Lead the creative ideation, planning, and execution of video and photography projects for Purdue for Life and its partners across the Purdue ecosystem.
• Translate organizational goals, audience insights, and project briefs into engaging visual concepts and clear production plans.
• Oversee projects from initial concept and scripting through production, post-production, review and final delivery.
• Ensure all content reflects Purdue’s brand, voice, standards, and values.
• Identify opportunities to use video and photography across platforms, including web, social media, email, live events, and internal communications.
• Collaborate with colleagues across different verticals within the Marketing and Communications team to strengthen creative concepts and enhance final video and photography products.
• Manage multiple projects simultaneously, setting realistic schedules and maintaining quality while meeting deadlines.
• Develop and maintain project budgets, vendor relationships, and production resources.
• Manage, mentor, and support videographers, motion graphic designer, setting priorities and ensuring the work meets project goals and standards.
• Foster a collaborative, inclusive, and creative team culture that values strong storytelling, accountability and continuous improvement.
• Partner with Purdue for Life colleagues to align visual content with broader campaigns, communications plans and strategic priorities.
• Advise colleagues and partners on creative approaches and production requirements.
• Keep current with emerging production tools, formats, platforms and creative practices.
• Evaluate project effectiveness using relevant audience feedback, engagement measures, and stakeholder input.
• Use insights from completed projects to improve creative approaches, department workflows, and production outcomes.

Required Skills, Knowledge and Creative Abilities:

• Expert in camera operation, composition, lighting, lenses, and visual storytelling across a range of formats and production environments.
• Advanced editing skills, with the ability to shape compelling narratives, manage pacing, and deliver polished content for multiple platforms.
• 7–10 years of experience in video production, including at least 5 years in a leadership role guiding creative teams and productions.

Required Education, Experience and Benefits Summary

• Bachelor’s degree in graphic design, visual communications, marketing, or related field required. Equivalent work experience may substitute for educational degree.
• A minimum of ten years of experience in design or marketing profession
• Project management experience preferred
• Management experience required
• Experience working in an in-house marketing/design department/agency a plus

• 10 paid holidays per year.
• Accrue up to 22 vacation days a year.
• Traditional pre-tax 403(b) and Roth retirement plans available.
• 10% employer contribution to your retirement plan and immediate vesting.
• Health Savings Account- earn up to $550 annually towards medical expenses.
• Employer funded Preventative Dental and Vision insurance.
• Tuition discounts on eligible programs at Purdue University and Purdue Global for qualified employees, spouses, and dependents.