Integration & Funnel Engineer Company Overview We are a growth-focused marketing agency helping businesses scale profitably through performance marketing, lead generation, e-commerce, and information marketing. The company works with a diverse range of clients and combines marketing, technology, data, and strong operational systems to deliver measurable results. The agency invests in continuous learning, team development, collaboration, and a high-performance culture. Mission The Integration & Funnel Engineer will own the technical infrastructure connecting marketing platforms, CRMs, funnels, payment systems, and other business-critical tools. The role focuses on building reliable API and webhook-driven systems, developing high-quality custom funnels, and ensuring data flows are secure, trackable, scalable, and compliant within a regulated telehealth environment. Responsibilities API & Integration Engineering * Build and maintain end-to-end REST API integrations. * Implement OAuth 2.0, API keys, HMAC webhooks, pagination, rate limits, retries, and idempotency. * Design webhook-driven middleware using Node.js, serverless functions, n8n, Make, or similar tools. * Transform, normalize, and map JSON data across systems. * Determine when custom code is needed beyond no-code automation. * Build reusable integration frameworks where possible. Tracking & Marketing Infrastructure * Implement server-side tracking and conversion APIs, including Meta CAPI, Google Ads API / Enhanced Conversions, and TikTok Events API. * Manage event deduplication between server-side and client-side tracking. * Ensure accurate and reliable marketing data flows. Funnel & Form Development * Build custom funnels, questionnaires, conditional logic, branching, and eligibility flows using Heyflow, Formsort, Typeform, Jotform, or custom solutions. * Embed funnels into Webflow, Shopify, WordPress, or custom websites while maintaining UX and styling control. * Integrate funnels with CRMs and marketing automation platforms such as HubSpot, GoHighLevel, Klaviyo, and ActiveCampaign. * Implement lead routing, tagging, lifecycle triggers, and Stripe or equivalent payment flows. * Instrument funnels with GTM, GA4, custom events, and drop-off tracking. Compliance & QA * Handle PHI and marketing data appropriately within HIPAA-adjacent environments. * Ensure sensitive data does not flow into unauthorized advertising or AI tools. * Use BAA-eligible tooling where required. * Test integrations in staging/sandbox environments and validate failure scenarios. * Implement logging, monitoring, alerting, and recovery processes. * Document integrations, data flows, credentials, dependencies, and failure procedures. Collaboration * Scope and estimate technical projects accurately. * Identify blockers and risks early. * Work asynchronously with marketing and non-technical stakeholders. * Translate business and marketing requirements into reliable technical solutions. Requirements Technical * 3+ years of hands-on REST API integration experience. * Strong JavaScript/TypeScript skills. * Experience with Node.js, serverless/Lambda, or similar. * Strong knowledge of authentication, webhooks, retries, rate limits, pagination, and idempotency. * Experience with n8n, Make, or equivalent automation platforms. * Strong JSON transformation, field mapping, and data normalization skills. * Experience with Meta CAPI, Google Ads API / Enhanced Conversions, and TikTok Events API. * Experience with server-side/client-side event deduplication. Funnel & Web * Experience building custom funnels and questionnaires with Heyflow, Formsort, Typeform, Jotform, or equivalent. * Experience with conditional logic, branching, eligibility screening, and funnel optimization. * Experience embedding funnels into Webflow, Shopify, WordPress, or custom websites. * Proficiency with GTM, GA4, custom event tracking, and funnel analytics. * Experience integrating CRMs/marketing automation platforms and payment systems such as Stripe. Regulated Industry * Understanding of HIPAA-adjacent data handling and PHI vs. marketing data. * Experience working with sensitive data and BAA-eligible tools. * Experience with intake/eligibility flows in telehealth, health & wellness, insurance, finance, or another regulated industry. Operational * Strong QA, troubleshooting, documentation, and problem-solving skills. * Ability to scope work, estimate accurately, and identify risks early. * Strong asynchronous communication skills. * Comfortable working with non-technical marketing stakeholders. Preferred * Telehealth/EMR API experience, such as Healthie, DrChrono, or similar. * A/B testing and funnel CRO experience. * Experience working across multiple brands. * Experience building reusable integration templates and scalable solutions. Position Description Working Hours: 8 hours, from 4:00 PM till 1:00 AM Beirut Time (includes a 1-hour break) Working Days: 5 days a week Days Off: Saturday and Sunday Work Location: Fully-remote, you can work from anywhere PTO (Paid Time Off): You may request time off anytime with advanced notice Salary Range: $1,800 - $2,500 USD/month
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