TikTok Shop Creator & Affiliate Operations Specialist

About our client

Our client is seeking a highly organized and execution-focused TikTok Shop Creator & Affiliate Operations Specialist to support the growth and day-to-day management of TikTok Shop creator and affiliate programs.

This role is ideal for someone who has hands-on experience helping TikTok Shop brands scale through high-volume creator outreach, affiliate operations, sample management, creator follow-up, and performance tracking.

The successful candidate will work primarily behind the scenes to manage the volume and operational execution of creator and affiliate programs, while the onshore Creator Management team focuses on developing deeper relationships with VIP and high-value creators.

Key Responsibilities
Creator & Affiliate Outreach
Execute high-volume outreach to TikTok Shop creators and affiliates on behalf of client brands.
Send mass creator messages and manage ongoing follow-up campaigns.
Identify and engage relevant creators based on brand, product, audience, and performance criteria.
Follow up consistently with creators to drive participation and content creation.
Maintain organized records of creator outreach, responses, status, and next steps.
Sample Request Management
Monitor and manage high volumes of creator sample requests.
Review creator requests against established brand and campaign criteria.
Approve or decline sample requests based on campaign guidelines.
Coordinate sample fulfillment and track creator/sample status.
Follow up with creators to encourage content creation after receiving products.
Spark Code & Content Management
Follow up with creators to obtain and track TikTok Spark Codes.
Ensure creator content and affiliate activity are properly documented and attributed.
Monitor creator content submissions and identify missing or incomplete requirements.
Conduct basic content moderation to ensure content aligns with brand guidelines.
Flag issues, opportunities, and high-performing creators to the appropriate team members.
Affiliate Operations & Analytics
Track affiliate performance, including sales, GMV, commissions, conversions, content volume, and other relevant KPIs.
Maintain accurate affiliate and creator tracking systems.
Monitor campaign performance and identify trends or potential issues.
Compile and maintain recurring creator and affiliate reports.
Help identify high-performing creators and affiliates for further investment or relationship development.
Support the team with data gathering and analysis for affiliate campaign optimization.
Creator Communication
Manage routine creator communication through TikTok Shop, creator platforms, email, or chat.
Answer basic creator questions and provide campaign/product information.
Follow up with creators regarding samples, content deadlines, Spark Codes, affiliate links, and campaign requirements.
Escalate VIP creators, sensitive issues, or relationship opportunities to the onshore Creator Management team.
Tools & Systems
Work with TikTok Shop and third-party creator/affiliate platforms such as Euka, Kruva, Reacher, Blazy, or similar tools.
Learn and adapt to new creator management and affiliate technology quickly.
Maintain clean and accurate data across multiple systems and spreadsheets.

Requirements
2+ years of experience in TikTok Shop, affiliate marketing, creator operations, influencer marketing, or a related field.
Hands-on experience working with TikTok Shop creators and affiliates is highly preferred.
Experience supporting a TikTok Shop brand, ecommerce brand, creator agency, or affiliate agency.
Experience with high-volume creator outreach and communication.
Familiarity with TikTok Shop Affiliate workflows, including sample requests, affiliate campaigns, Spark Codes, and creator content.
Experience tracking creator or affiliate performance and maintaining reporting.
Comfortable working with large volumes of data, creator requests, messages, and follow-ups.
Strong organizational skills and attention to detail.
Proficiency with Google Sheets/Excel and comfortable working with data and reports.
Strong written English communication skills.
Able to work independently and manage multiple campaigns and priorities simultaneously.
Comfortable working in a fast-paced, high-volume environment.

Preferred Qualifications
Experience using Euka, Kruva, Reacher, Blazy, or similar creator/affiliate management platforms.
Experience working with multiple TikTok Shop brands simultaneously.
Familiarity with TikTok Shop analytics and affiliate performance metrics.
Experience with creator content moderation.
Experience managing large-scale creator seeding or product sampling programs.
Understanding of ecommerce and DTC performance metrics such as GMV, conversion rate, AOV, affiliate commission, and ROAS.
What Success Looks Like

In this role, success means ensuring that the creator and affiliate engine operates efficiently at scale. You will help our client's clients maintain a consistent flow of:

Creator outreach → Sample requests → Approvals → Product receipt → Content creation → Spark Codes → Affiliate sales → Performance tracking

You will play an important operational role in scaling creator and affiliate programs while allowing the onshore Creator Management team to focus their time on strategic relationships with VIP and high-value creators.

Skills

2+ years of experience in TikTok Shop, affiliate marketing, creator operations, influencer marketing, or a related field, with hands-on experience working with TikTok Shop creators and affiliates, high-volume creator outreach and communication, familiarity with TikTok Shop Affiliate workflows including sample requests, affiliate campaigns, Spark Codes, and creator content, experience tracking creator or affiliate performance and maintaining reporting, proficiency with Google Sheets or Excel, strong written English communication skills, and ability to work independently and manage multiple campaigns and priorities simultaneously in a fast-paced, high-volume environment.

Experience using Euka, Kruva, Reacher, Blazy, or similar creator or affiliate management platforms, working with multiple TikTok Shop brands simultaneously, TikTok Shop analytics and affiliate performance metrics, creator content moderation, managing large-scale creator seeding or product sampling programs, and understanding of ecommerce and DTC performance metrics such as GMV, conversion rate, AOV, affiliate commission, and ROAS.

TikTok Shop and third-party creator or affiliate platforms such as Euka, Kruva, Reacher, or Blazy, Google Sheets or Excel.