TikTok Shop Specialist

TIKTOK SHOP SPECIALIST

Location: Remote (TBC)

Job Type: Full Time (TBC)

Work Hours: PST

Overview

A creator-commerce agency is hiring a hands-on TikTok Shop Specialist and Creator Community Manager to run and grow creator-led commerce programs for its brand partners. You'll turn campaign plans into consistent daily execution, build relationships with performance creators, and keep work moving from outreach and sampling through content, reporting, and repeat participation. Working with the Creator Affiliate lead and the wider team, you'll own agreed workstreams across TikTok Shop and creator communities, make sound day-to-day decisions within a clear brief, spot problems early, and recommend what to test next.

Core Focus

- Recruiting and activating performance creators who fit each brand's products and goals
- Running daily TikTok Shop affiliate workflows, from sample requests to live content
- Building active creator communities on Discord and through direct communication
- Turning TikTok Shop data into clear findings, tests, and next steps, including GMV Max readiness
- Keeping records, reporting, and finance handoffs accurate and processes well documented

Responsibilities

Creator Recruitment & Sampling

- Find and assess creators on product fit, content quality, sales performance, and posting history, building segmented outreach lists in tools such as Euka
- Write and test outreach messaging, creator segments, and product angles, then use results to improve response and activation
- Review sample requests against agreed criteria, coordinate approvals and shipping, track delivery, and follow up on content

Community & Shop Operations

- Build and manage creator communities on Discord: welcome creators, answer questions, and share briefs and product updates
- Coordinate creator calls and approved incentives, re-engage strong performers, and give useful examples and performance feedback
- Keep account records and priorities current, and escalate stock, listing, fulfillment, or account issues to the right owner

Performance, Reporting & Process

- Track the creator funnel from outreach to samples, live content, repeat posting, and attributed sales
- Support GMV Max coordination by identifying promising content and checking permissions and campaign inputs within agreed budgets
- Maintain accurate records of deliverables, content links, terms, agreements, and invoices, and document repeatable workflows and automations

Must-Haves

- Demonstrable hands-on experience running TikTok Shop affiliate or creator programs, with clear examples of your own results
- Working knowledge of TikTok Shop Seller Center and Affiliate Center, sampling, commissions, and performance reporting
- Experience recruiting, onboarding, and retaining performance creators, including community engagement via Discord or similar
- Strong written communication and outreach judgment, with confidence using campaign data and spreadsheets to diagnose issues
- An understanding of how organic creator content and GMV Max work together, plus reliable organisation and follow-through

Nice-to-Haves

- Euka or comparable creator discovery, outreach, and CRM tools
- TikTok Shop account troubleshooting, listing and inventory coordination, or working with TikTok representatives
- Agency experience across several brands, or a background as a successful TikTok Shop creator
- Creator content licensing, paid-content permissions, and invoice and payment handoffs

Tools

- TikTok Shop Seller Center
- TikTok Shop Affiliate Center
- GMV Max
- Euka (or similar creator CRM)
- Discord
- Google Sheets / Excel
- AI-assisted and automation tools

Success in This Role

Success means creator and sample workflows run reliably, with clear ownership and timely follow-up. Creators always know what to do next, content is tracked, and strong performers keep participating, while outreach and activation steadily improve through documented tests by brand and product. The team has accurate visibility into creator activity, content, attributed sales, and blockers, and reporting and finance owners receive complete records without having to chase. Targets will reflect each program's starting point and agreed priorities.