Video Editor, Performance Marketing/Paid Social Media
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Video Editor, Performance Marketing/Paid Social
Beauty, Fashion & Wellness · California
THE COMPANY
The company is a California-based beauty, fashion, and wellness lifestyle platform, built on a foundation of carefully curated content and products. Results are the common language here — clear goals, clear numbers, a visible line from contribution to outcome. AI is native to the way the team works, in every function, which raises the bar on what a small group can accomplish. Authority sits with the work: your scope is defined, and inside it you have real decision rights that we expect you to use. Founder mode is not a phase we are in; it is how the company is built.
REPORTING STRUCTURE
This role reports directly to the VP, Growth & Digital Marketing and is part of the broader Growth & Digital Marketing team.
ABOUT THE ROLE
We are seeking a Video Editor to join our Growth & Digital Marketing team. In this role, you will turn raw footage, product shots, UGC, and creator content into ads for platforms such as Meta, TikTok, Pinterest, and YouTube.
This is a high-output, iteration-heavy role: you will edit dozens of variants a week, read performance data directly from the team, and use what you learn to make the next cut better. This isn't brand-film work—it's fast, testable video built for a feed, and success in this role requires being energized by that pace.
WHAT YOU'LL DO
- Edit high-volume, short-form video ads for paid social channels, producing multiple hooks, formats, and variants for continuous A/B testing.
- Partner closely with the performance marketing team to translate campaign briefs and performance data into new creative directions.
- Cut and repurpose UGC, creator content, influencer partnerships, and organic social footage into paid-ready assets.
- Stay fluent in platform-native trends and formats across TikTok, Instagram/Meta, YouTube Shorts, and Pinterest, and adapt edits accordingly.
- Add captions, sound design, motion graphics, and text overlays that drive retention and click-through.
- Manage a fast turnaround pipeline—prioritizing, versioning, and delivering assets on tight, recurring deadlines.
- Use performance metrics (hook rate, hold rate, CTR, CPA) to inform edit decisions and iterate on winning creative.
- Maintain organized project files and an asset library to support efficient reuse and scaling of top-performing creative.
- Support additional ad hoc projects and initiatives as assigned.
WHAT YOU BRING
- 3+ years of video editing experience, with at least 1–2 years focused specifically on paid social or direct-response performance marketing.
- A reel demonstrating range across hook-driven, fast-paced, social-native edits—not just polished brand video.
- Expert proficiency in Adobe Creative Cloud, Canva, CapCut, and Figma.
- Deep, current knowledge of paid social platform specs, trends, and creative best practices.
- Comfort working from performance data, with the ability to translate metrics like hook rate and hold rate into concrete edit decisions.
- Ability to manage high volume without sacrificing craft across tight, recurring timelines.
- Strong collaborator who takes feedback quickly and iterates without ego.
- Bachelor's degree or equivalent preferred; experience in the beauty, wellness, or lifestyle space a plus.
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VIDEO EDITOR (PAID SOCIAL) - GOOP: CREATIVE ASSESSMENT INSTRUCTIONS
Client rule: the hiring manager (the VP, Marketing) will NOT schedule interviews without a completed creative assessment. Portfolio review alone is not enough. Every candidate we want to move forward must complete the assessment first. This client wants to hire fast, so assessments should be turned around ASAP.
Materials to send the candidate:
1. Client brief (PDF): https://drive.google.com/file/d/1YZNX3OFMI9dEgbbSFzP5GVy2u3D1Zcga/view
2. Raw footage to work with:
- Peptide cream:
Skills
3+ years of video editing experience with 1–2 years in paid social or direct-response performance marketing, demonstrating hook-driven, fast-paced social-native edits in a portfolio.
Adobe Creative Cloud, Canva, CapCut, and Figma, with fluency in Meta, TikTok, Instagram, YouTube Shorts, and Pinterest platform specifications.
