Associate Manager Marketing - Food Service

Management Level:

Work Shift:

Job Summary

The Associate Manager, Foodservice Marketing will support the development and execution of branded marketing programs across foodservice channels. Reporting to a Senior Manager, this role helps translate established brand and business strategies into actionable marketing activities that support operator needs, drive product adoption, and enable sales growth.

Under the direction of the Senior Manager, the Associate Manager will coordinate and execute assigned campaign components, operator solutions, and customer-facing programs, including sales tools, promotions, and digital content. This role tracks assigned project spending and coordinates agency deliverables, partnering with Sales, Culinary, R&D, and Operations to help ensure programs are relevant, practical, and easy for operators to execute.

Key Responsibilities

Foodservice Brand & Campaign Execution

• Support the development and execution of branded foodservice marketing campaigns for prepared foods, including seasonal programs, operator solutions, and product launches, under the direction of the Senior Manager.
• Apply established brand direction and operator insights to assigned marketing materials and activities that address ease of preparation, menu versatility, labor savings, and profitability.
• Coordinate assigned marketing activities across key foodservice channels (QSR, Convenience, K‑12, Healthcare, and Commercial), following agreed plans and priorities.
• Review marketing materials for alignment with brand standards and operator needs, incorporating feedback and obtaining required approvals before release.

Operator Solutions & Customer Marketing

• Coordinate development of assigned operator-focused materials and solutions, including selling tools, menu concepts, merchandising, equipment program materials, and promotional materials.
• Support Sales and Category teams in developing customer-specific materials and programs that support sell-in, menu placement, and volume growth.
• Prepare materials and coordinate logistics for customer presentations, sales meetings, and foodservice trade shows; participate as needed.
• Coordinate input from Culinary, R&D, and Operations to support the delivery of operator-ready solutions, escalating questions and barriers to the Senior Manager.

Agency & Project Management

• Coordinate day-to-day agency activities for assigned deliverables, including feedback, timelines, and project status updates.
• Draft agency briefs using agreed campaign objectives for Senior Manager review, and track deliverables against approved timelines and budgets.
• Maintain project schedules and coordinate multiple assigned deliverables, flagging scope changes, competing priorities, and timing risks to the Senior Manager.
• Track spending and invoices against approved project budgets, flag variances, and obtain approval for changes to scope or spending.

Insights, Measurement & Optimization

• Compile market data, operator insights, and performance metrics to support campaign execution and identify potential improvements for Senior Manager review.
• Work with insights and analytics teams to gather program results and summarize learnings and recommendations.
• Support test-and-learn activities by coordinating execution, tracking results, and documenting opportunities to improve marketing ROI.

Collaboration & Team Support

• Coordinate with Brand, Digital, Shopper, and Sales teams to keep assigned deliverables aligned with integrated marketing plans.
• Contribute to team projects, share learnings, and seek feedback to build foodservice marketing capabilities.
• Respond to unplanned customer or sales requests, aligning priorities and timing with the Senior Manager in a fast-paced environment.

Qualifications

Education

• Bachelor’s degree in marketing, business, or a related field required.

Experience

• 2 years of marketing or related experience, preferably within foodservice, consumer packaged goods, or a related industry.
• Experience contributing to marketing campaigns, customer marketing, or operator-focused projects.

Skills & Capabilities

• Strong organizational skills, attention to detail, and ability to coordinate assigned projects and deadlines.
• Ability to apply brand direction and operator insights to practical marketing materials and activities.
• Ability to collaborate with cross-functional partners and coordinate deliverables with external agencies.
• Strong written and verbal communication skills, including the ability to incorporate feedback and provide clear project updates.
• Proficiency in Microsoft Office; familiarity with digital marketing tools a plus.

Supervisory Responsibility

• No direct reports; contributes as an individual contributor and collaborates with team members.

Travel

• Approximately 5–7 trips annually, including customer meetings and trade shows.

Internal Management & Management Support Applicants:

Automatic notification to your current manager will be initiated upon selection for interview. This applies to all candidates who are level 79 or above.

Relocation Assistance Eligible:

Referral Payout Eligible:

For Professional Management levels, internal applicants should either upload a resume to their application OR complete their application fully showing current and past work experience in the sections provided.

The successful candidate(s) must be willing and able to perform the physical requirements of the job with or without a reasonable accommodation.

We provide our team members and their families with paid time off; 401(k) plans; affordable health, life, dental, vision and prescription drug benefits; and more.

Tyson is an Equal Opportunity Employer. All qualified applicants will be considered without regard to race, national origin, color, religion, age, genetics, sex, sexual orientation, gender identity, disability or veteran status.

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About Us

Our team members make the difference. If you are ready to grow your career with an industry leader and want to positively impact the team and community around you, then join us in helping us in raising expectations.
Join us on the journey.

At Tyson, we feed the world like family. Our Talent Strategy is to Attract, Grow, Reward and Retain the best talent, and we believe that our Culture is the connecting thread that drives that strategy!

We strive to be a talent magnet to establish a reputation for being a talent rich organization where team members can grow their career while growing the business.

We are a high performing organization where team members are rewarded (Pay, Benefits and Recognition) for their contributions, and given the opportunity to support and/or volunteer with programs that help Tyson make a lasting social impact in the communities where we live and work.

To learn more about our culture, please read Our Purpose.

The successful candidate(s) must be willing and able to perform the physical requirements of the job with or without a reasonable accommodation.

Tyson Foods, Inc. is an Equal Opportunity Employer. If you are unable to apply for career opportunities through use of this site due to an impairment or disability, please contact (479) 290-5000 for further assistance.