Art Director

We are hiring an Art Director with a deep love of games, strong creative instincts, who can bring brands to life through events and experiences. This role combines creative leadership with hands-on design and production expertise, in support of our client Minecraft.

In this role, you'll lead the creative strategy and execution for specific Minecraft event experiences and support go-to-market (GTM) campaigns, partnering closely with Creative, Marketing, Events, Social, Production, and external agency teams. You'll translate marketing objectives into a clear direction that internal teams and external agencies can execute. You’ll develop concepts and help shape everything from booth and arena concepts to event graphics, social content, and promotional assets. Your work will connect the physical event experience with what the audience sees before, during, and after the event, making every touchpoint feel cohesive and unmistakably Minecraft. You'll contribute to event planning, review agency recommendations, and guide creative through production while balancing ambitious ideas with practical considerations such as space, budget, timelines, fabrication, and audience needs.

Our ideal candidate is equally comfortable presenting a creative concept, providing actionable agency feedback, building a layout, preparing production-ready graphics, or editing a short video for an event or social post. You know when to step back and guide the work and when to get into the details to help deliver it. You understand how gaming communities experience events, both in person and online. You bring a thoughtful approach to fan engagement, cultural relevance, storytelling, and creating experiences that feel authentic to Minecraft, welcoming to a global audience, and that get fans excited to engage.

RESPONSIBILITIES

• Lead creative strategy, art direction, and execution for assigned gaming events, community activations, and supporting GTM campaigns.
• Develop creative concepts, visual directions, mood boards, and presentations that connect event experiences to marketing objectives and audience needs.
• Partner with Events and Production teams on event planning, contributing creative ideas that support the attendee experience, engagement, and storytelling.
• Develop and review booth and arena design concepts, spatial layouts, environmental graphics, signage, and branded experiences in partnership with agencies and production specialists.
• Evaluate agency-recommended concepts and designs, providing clear, actionable feedback that strengthens the work and maintains brand consistency.
• Establish a cohesive creative approach across the physical event and its promotional campaign, connecting pre-event awareness, on-site engagement, and post-event content.
• Partner with Marketing and Social teams on GTM planning, translating campaign priorities into creative deliverables and activations across relevant channels.
• Design and produce event graphics, digital assets, presentation materials, social content, and other supporting creative, stepping into hands-on production as needed.
• Create light video edits and cutdowns for event screens, promotional placements, and social platforms, adapting content to the format and audience.
• Guide creative through reviews, revisions, and final delivery, ensuring files meet placement specifications and production requirements.
• Collaborate with Producers and event partners to prioritize deliverables, manage creative dependencies, and resolve production challenges within agreed timelines and budgets.
• Maintain a high creative bar across internal and agency-produced work, ensuring consistency with Minecraft’s visual identity and the intent of the creative brief.
• Stay current on gaming events, experiential design, social platforms, entertainment, and community trends, bringing forward relevant ideas.
• Ensure creative aligns with Microsoft and Mojang Studios standards around brand integrity, accessibility, confidentiality, and community guidelines.

REQUIREMENTS

• 3+ years of relevant experience in art direction, creative strategy, event design, experiential marketing, or related creative production roles.
• Gaming experience and an understanding of gaming audiences, fan communities, and the cultural context surrounding live events and activations.
• Minecraft knowledge and experience as a player are a strong plus, including familiarity with its visual identity, gameplay, and community.
• A strong portfolio demonstrating creative concept development, event or experiential design, and hands-on execution across supporting marketing deliverables.
• Proven ability to take work from an ambiguous brief through creative development and production, establishing a clear vision and delivering against it.
• Proven experience designing event booths, arenas, branded environments, or live activations, with an understanding of how audiences move through and engage with physical spaces.
• Understanding of event production considerations, including large-format graphics, fabrication constraints, file specifications, and production timelines.
• Experience connecting event creative with GTM campaigns, including promotional assets, social content, and audience engagement before, during, and after an event.
• Strong graphic design skills, including typography, composition, color, visual hierarchy, and the ability to apply a cohesive visual identity across physical and digital formats.
• Hands-on proficiency in industry-standard design tools, including Adobe Creative Suite, with the ability to create and prepare production-ready assets.
• Video editing capabilities, including creating bespoke content and cutdowns, and adapting existing content for event screens and social placements.
• Experience directing external agencies and creative partners, evaluating concepts, and providing constructive feedback through execution.

ATTRIBUTES:

• Highly motivated with a passion for innovation and drive to exceed personal goals and client expectations.
• Highly adaptable to produce a range of visual styles, and tasks within a project.
• Exceptional attention to detail, internal quality control, and excellent craftsmanship.
• Exceptional presentation and communication skills, with the ability to explain creative decisions and build alignment across teams and stakeholders.
• Strong collaboration skills and comfort balancing creative ambition with business goals, budget, schedule, and production realities.
• Ability to manage multiple deliverables, respond to feedback, and maintain quality in fast-moving creative and event production cycles.
• Strong judgment around brand safety, accessibility, and creating inclusive experiences for a global audience.
• Cultural awareness and understanding of the impact gaming, entertainment, internet culture, and community interests have and how that can inform effective creative.
• Comfort working in rapid creative cycles with the ability to manage multiple deliverables, incorporate feedback efficiently, and maintain quality under tight timelines.
• Highly organized – able to independently build, track, and execute tasks from start to finish.

Benefits Overview:

• Medical, dental, vision, basic life/AD&D, long-term disability, and employee assistance programs
• Additional voluntary benefits like short-term disability plans and health coverage for dependents
• 401(k) & HSA
• Competitive PTO plan
• 12 paid holidays throughout the calendar year, plus additional floating holidays

EEO & DEI:

TenGun is an equal opportunity employer. In accordance with anti-discrimination law, it is the purpose of this policy to effectuate these principles and mandates. TenGun prohibits discrimination and harassment of any type and affords equal employment opportunities to employees and applicants without regard to race, color, religion, sex, sexual orientation, gender identity or expression, pregnancy, age, national origin, disability status, genetic information, protected veteran status, or any other characteristic protected by law. TenGun conforms to the spirit as well as to the letter of all applicable laws and regulations.

The company reserves the right to modify or change benefits programs at any time, with or without notice.