ASO Specialist (App Store Optimization)

Envobyte Ltd., a Bangladesh-based software company, is looking for an experienced and results-driven ASO Specialist to improve the visibility, keyword rankings, organic downloads, and conversion rates of our mobile applications on Google Play and the Apple App Store. The ideal candidate should have a proven track record of ASO success, strong analytical skills, and the ability to independently develop and execute effective growth strategies across international markets.

Location: Worldwide (Fully Remote)

Job Type: Full-Time

Salary: Negotiable (Based on Experience)

Responsibilities:

• Develop and execute ASO strategies for Google Play and the Apple App Store.
• Conduct keyword research, competitor analysis, and market opportunity assessments.
• Optimize app titles, subtitles, descriptions, keywords, and store metadata.
• Improve keyword rankings, organic visibility, and app store conversion rates.
• Plan and execute A/B tests for app icons, screenshots, videos, and store listings.
• Monitor app rankings, downloads, impressions, and conversion performance.
• Analyze ASO performance and implement data-driven optimization strategies.
• Identify localization opportunities for different countries and languages.
• Research competitors, market trends, and emerging ASO best practices.
• Collaborate with design, product, and marketing teams on store listing improvements.
• Monitor app ratings, reviews, and user feedback to identify growth opportunities.
• Maintain ASO reports, track KPIs, and recommend continuous improvements.

Qualifications:

• 3+ years of proven experience in ASO and mobile app organic growth.
• Demonstrated success improving keyword rankings, organic downloads, and conversion rates.
• Strong experience optimizing apps on both Google Play and the Apple App Store.
• Advanced knowledge of keyword research, metadata optimization, and ranking factors.
• Experience in competitor analysis, A/B testing, and store listing conversion optimization.
• Knowledge of localization and country-specific keyword strategies.
• Proficiency with ASO tools such as AppTweak, Sensor Tower, AppFollow, or similar.
• Experience with Google Play Console, App Store Connect, and app analytics.
• Strong analytical, research, reporting, and problem-solving skills.
• Excellent written English communication and ability to collaborate remotely.
• Ability to independently develop, execute, and evaluate ASO growth strategies.

Facilities:

• 2 Festival Bonuses
• Performance Bonus
• Annual 10 Casual & 14 Sick Leave
• Leave Encashment
• 6 Weekly holidays per month
• 13 Festival Holidays
• Yearly Salary Review