Chief Marketing Officer (CMO)

Job Title: Chief Marketing Officer (CMO) Location: Remote Job Type: Full-time What We're Trying to Accomplish: Unify Marketing Efforts: Align and integrate all marketing activities across our subsidiaries under one coordinated strategy. Drive Growth: Expand lead generation, increase brand awareness, and improve conversion rates across multiple businesses. Strengthen Collaboration: Serve as the communication bridge between subsidiary leadership teams and the marketing department. Innovate Creatively: Develop fresh, engaging campaigns and ensure consistent branding across all channels. Leverage Data: Implement data-driven decision-making, track KPIs, and continuously improve performance through research and analysis. Key Responsibilities: Provide executive leadership and vision for all marketing initiatives across subsidiaries. Lead and scale a team of 5 marketing professionals (design, content, social, digital ads, and automation). Develop and execute a unified marketing strategy that supports both holding company goals and subsidiary business objectives. Partner closely with subsidiary leadership to align marketing initiatives with growth priorities. Direct creative strategy, messaging, and campaign development across diverse brands and channels. Conduct competitive research and market analysis to uncover new opportunities for growth and differentiation. Build, own, and continuously optimize reporting dashboards to track KPIs (lead gen, conversion rates, ROI). Manage and allocate the marketing budget effectively to maximize ROI. Drive innovation in digital marketing, automation, branding, and customer engagement. Represent marketing at the executive level, advising on growth strategies and contributing to overall company direction. Qualifications: 3+ years of progressive marketing leadership, including at least 1 year at an executive or senior leadership level. Demonstrated success managing multi-brand marketing strategies and delivering measurable growth. Proven track record of building and scaling marketing teams. Expertise in digital marketing, brand strategy, automation platforms, and analytics. Exceptional strategic, financial, and operational acumen. Strong executive presence, communication, and influencing skills with a collaborative mindset. Entrepreneurial, data-driven, and innovative, with the ability to thrive in a fast-paced, growth-oriented environment. Success in This Role Looks Like: Marketing efforts across all subsidiaries run under a unified, efficient, and effective strategy. Tangible increases in brand visibility, lead generation, and revenue contribution. Subsidiary leaders trust marketing as a strategic growth partner. Clear, data-driven reporting enables confident executive decision-making. Innovative campaigns differentiate our brands and expand market share.