Client Acquisition Specialist

This is an exclusive full-time position. It is not suitable for an agency, freelancer or someone simultaneously servicing multiple employers or clients.

Full-time | Remote | 5+ years experience | Opportunity to grow

Please make sure you apply using the application link at the end. Only applications submitted through the link will be reviewed.

Dear Potential Client Acquisition Specialist,

I'm not looking for someone who can make calls. There are plenty of people who can do that. I'm looking for someone who knows how to turn conversations into clients.

If you think your job is simply to call a lead once, send a WhatsApp message and wait for them to respond, this isn't for you.

If you need someone to remind you that a lead hasn't been followed up, or you routinely leave conversations without agreeing on the next step, please stop reading.

If you think updating a CRM means adding someone's name and phone number to a database, this isn't the role.

And if you're uncomfortable picking up the phone, asking questions, understanding people's needs or having conversations about money and investment, this definitely isn't for you.

I'm looking for someone who understands that generating a lead is only the beginning. What happens after that is just as important.

You see, a business can spend thousands of pounds on marketing, generate hundreds of leads and still struggle to acquire customers if those leads are not managed properly.

That's the problem I want you to help us solve.

I want you to be the person who ensures that leads don't just enter our pipeline and disappear. You must be able to take ownership of every lead assigned to you, follow up consistently, understand what the prospect is looking for and determine whether they're a good fit for our services.

You must be comfortable making discovery calls. Not just reading through a list of questions, but having meaningful conversations that help you understand a person's goals, challenges, financial readiness and expectations.

You should know how to distinguish between someone who is simply curious, someone who is genuinely interested and someone who is ready to become a client.

You must be able to recognise buying signals, ask the right questions, handle objections and know when to move a prospect to the next stage of the sales process.

And when a prospect isn't ready to buy, you must understand how to nurture that relationship rather than simply marking the lead as unsuccessful and moving on.

You must also be comfortable participating in sales calls, presenting our services where appropriate and supporting the conversion of qualified prospects into paying clients.

You will be working with our CRM, GoHighLevel (GHL). You must understand how to use a CRM to manage contacts, track conversations, monitor follow-up activities and move leads through a sales pipeline.

I don't want to hear that you forgot to call someone because you didn't write it down. I don't want leads sitting in the CRM with no notes, no follow-up task and no clear next step.

You must be organised enough to manage your pipeline, prioritise your follow-ups and know exactly where each of your leads stands.

You will also be responsible for reporting your activities and performance. This includes daily, weekly and monthly reports covering lead follow-ups, discovery calls, sales calls, qualified opportunities, new clients and revenue generated.

You must be comfortable working with numbers, tracking your performance against targets and identifying where things aren't going well.

I want someone who can look at their numbers and tell me what happened, where they're falling behind and what they intend to do about it.

If you’re still reading my letter. Allow me to introduce myself, I'm Olatomide Fadipe, the founder of Secure Wealth Group.

Secure Wealth Group is a UK investment company helping professionals and investors build wealth through property. We also train and mentor aspiring and existing property investors through our property education and mentorship programmes.

We have established services, tested offers, clients, excellent reviews and a growing audience of people interested in what we do.

We're building a business that takes client relationships and the quality of our services seriously. And as we grow, we need people who can take ownership of important parts of the business.

Your mission will be to ensure that the leads generated by our Marketing Team are followed up, qualified and converted into genuine sales opportunities and paying clients.

This is what I want you to focus on.

You will work closely with the Business Development Lead, who will oversee your work and guide the wider business development and sales activities. You will also collaborate with the Marketing Team, providing feedback on lead quality, common objections, customer questions and reasons prospects are not converting.

I expect you to understand that marketing and sales are connected. If the Marketing Team is generating leads that aren't converting, we need to understand why. Are we attracting the wrong people? Are prospects not financially ready? Are we failing to follow up properly? Are there gaps in our sales conversations?

You should be interested in finding answers to these questions rather than simply blaming the quality of the leads.

I want someone who takes ownership without waiting to be chased.

Someone who understands that being busy isn't the same as being productive.

Someone who can manage their time, organise their pipeline and follow through on commitments.

Someone who is confident enough to have difficult conversations, commercially minded enough to recognise genuine opportunities and professional enough to build trust with prospective clients.

You don't have to know everything about UK property investment before joining us, but you must be willing to learn our services, understand our customers and become confident explaining what we offer.

Experience in sales, business development, customer relations, client acquisition or a similar role is important.

I'm less interested in impressive job titles than I am in evidence of what you've actually done.

Show me the leads you've managed, the sales processes you've worked with, the targets you've achieved and the results you've contributed to.

If you've helped turn enquiries into paying customers, tell me how you did it. If you've improved a follow-up process or helped a business increase its conversion rate, I want to hear about it.

Don't just tell me you're good with people. Show me that you understand how to build relationships that lead to commercial results.

So what do you get in return?

You're joining a growing organisation with ambitious plans. We're building our team, strengthening our business development and sales functions, and creating the structure needed to support our next stage of growth.

This isn't an opportunity where you'll simply be handed a list of leads and left to figure everything out yourself. You'll receive the training, guidance, tools and support you need to understand our services, become effective in your role and deliver results.

You'll work closely with our Business Development Lead, with clear responsibilities, performance expectations and opportunities to develop your skills through practical experience, training and professional development.

I also want you to see this as more than just a Client Acquisition Specialist position. As the organisation grows, there will be opportunities to take on greater responsibilities, develop into a leadership role and progress within the business.

Your potential career pathway could look something like:

Client Acquisition Specialist → Senior Client Acquisition Specialist → Business Development Manager → Head of Business Development.

Of course, progression will depend on your performance, capabilities and the needs of the organisation as we grow.

We're looking for someone who wants to build a career, not just find another job. If you're ambitious, willing to learn and prepared to take ownership of your results, there is room to grow with us.

If you know you can help us achieve our goals, don't just send your CV and a generic cover letter.

I'd like you to write me a personal letter telling me about your experience managing leads, conducting discovery calls, following up with prospects and contributing to sales.

Show me what you've achieved, the results you've delivered and why you believe you're the right person for this role.

Use the link below to submit your application

https://securewealth.co.uk/apply-now-cas/

If you're as good as I am hoping you are, I will make the recruitment process worth your time.

Best Wishes,

Olatomide Fadipe

Founder, Secure Wealth Group

P.S. This is an exclusive full-time position. It is not suitable for an agency, freelancer or someone simultaneously servicing multiple employers or clients.

P.P.S. References and recommendations from your current or previous employers and colleagues will also be required as part of the recruitment process.