Google Ads Expert

We are seeking a Google Ads Expert on behalf of our partner who possesses a strong command of multiple advertising and digital marketing platforms. This role demands significant hands-on experience in Google Ads (4+ years), along with proficiency in Meta Ads, TikTok Ads, LinkedIn Ads, WordPress, Google Tag Manager, SEO, and Content Marketing . The ideal candidate has successfully worked with U.S.-based companies and is comfortable working in the Pacific time zone . If you’re a data-driven marketer with a passion for optimizing campaigns and delivering exceptional ROI, we want to hear from you. Key Responsibilities 1. Google Ads Management Campaign Setup & Optimization : Create and manage search, display, and YouTube campaigns, ensuring maximum ROI and adherence to best practices. Keyword Strategy : Conduct keyword research, competitor analysis, and ongoing optimizations for improved performance. Bid & Budget Management : Utilize manual and automated bidding strategies, allocating budgets effectively to meet KPIs. Performance Tracking : Regularly analyze campaign metrics (CPC, CPA, CTR, ROAS) and generate insights to refine targeting. 2. Multi-Platform Advertising Meta Ads : Launch and manage Facebook/Instagram campaigns, focusing on precise audience targeting and creative testing. TikTok Ads : Leverage short-form video content to engage relevant audiences and drive conversions on TikTok. LinkedIn Ads : Execute B2B lead generation campaigns targeting specific roles, industries, or geographies. 3. Web & Tag Management WordPress Maintenance : Collaborate on website updates, landing pages, and basic optimizations to support campaign objectives. Google Tag Manager : Implement and manage tags, events, and custom triggers to track user behavior across digital assets. 4. SEO & Content Marketing SEO Integration : Align paid strategies with organic initiatives, ensuring cohesive keyword focus and site structure optimization. Content Collaboration : Work with content teams to develop landing pages, blog posts, and other marketing collateral that align with campaign objectives and boost engagement. 5. Reporting & Data Analysis Analytics Reporting : Use Google Analytics, Meta Pixel, and other analytics tools to track performance and provide actionable insights. Continuous Improvement : Propose and execute A/B tests, pilot new ad formats, and explore emerging channels for growth. Client & Stakeholder Communication : Present performance reports, optimization strategies, and forward-looking plans to stakeholders. Qualifications 4+ Years of Experience in Google Ads Demonstrable success in managing and scaling ad campaigns for U.S.-based companies. Multi-Platform Expertise Hands-on experience with Meta Ads, TikTok Ads, LinkedIn Ads, and their respective analytics dashboards. Technical Web Skills Comfortable using WordPress for basic site updates and landing page creation. Proficiency with Google Tag Manager to implement custom tracking. SEO & Content Marketing Understanding of on-page/off-page SEO strategies and the ability to collaborate with content teams to optimize marketing materials. Data-Driven Mindset Ability to interpret campaign metrics, identify trends, and implement data-backed optimizations. Communication Skills Clear and concise in both written and verbal communication; capable of presenting complex data in an understandable format. Time Zone Alignment Comfortable working in the Pacific time zone to coordinate with clients and internal teams effectively. Preferred Qualifications Certification : Google Ads and Google Analytics certifications are highly valued. Advanced Tagging & Tracking : Familiarity with custom scripts, event tracking, and conversion attribution models. B2B & B2C Campaign Experience : Versatility in managing campaigns for varied audiences. Conversion Rate Optimization (CRO) : Experience running A/B tests on landing pages to increase conversion rates. What Our Partner Offers Competitive Compensation : Based on experience and performance, with opportunities for growth. Remote Work Flexibility : Work from anywhere, aligned with Pacific time zone requirements. Professional Development : Access to ongoing training, certifications, and industry conferences. Collaborative Culture : Join a results-driven team that values creativity, innovation, and knowledge-sharing. Career Advancement : Potential to move into senior leadership or specialized digital marketing roles as the partnership grows. If you’re an experienced Google Ads Expert eager to manage high-impact campaigns across multiple platforms, all while working with a dynamic U.S.-based client base, we’d love to hear from you. Apply now and help our partner scale their digital advertising efforts to new heights! o1-pro