Junior Category Manager Travel Verticals (m/f/d) – Category Management / ab-in-den-urlaub.de

Introduction

You already have some professional experience in e-commerce or marketing and want to develop your career at the intersection of travel, customer behavior and digital business? As a Junior Category Manager Travel Verticals, you will help ensure that ab in den urlaub remains relevant to our customers beyond their main annual holiday.

You will work with travel categories such as luxury travel, ski holidays, city breaks and short trips, as well as cruises, combining customer insights, seasonal trends, content and offers to create compelling reasons for customers to book with us again.
You will work closely with experienced colleagues from Marketing, CRM, Product, Business Intelligence, Content and Commercial. From day one, you will take ownership of your own topics while receiving professional guidance and support.

Your tasks

• Support the further development of travel categories such as luxury travel, ski holidays, city breaks and short trips, as well as cruises, creating relevant customer touchpoints throughout the year.
• Together with experienced colleagues, analyze customer behavior, booking patterns, destinations and seasonal trends and turn your findings into actionable recommendations.
• Support Marketing in planning and maintaining our recurring travel themes and campaign calendar.
• Contribute to the selection and curation of destinations, offers and content for our homepage, category landing pages, newsletters, app and social media channels.
• Familiarize yourself with our CMS and independently maintain content within defined structures and templates.
• Monitor the quality, relevance and competitiveness of our offers and identify opportunities for improvement.
• Create clear briefings for colleagues in Product, Marketing and other teams and support their implementation.
• Work with Business Intelligence and Product to understand the effectiveness of campaigns and initiatives across our travel categories.
• Contribute your own ideas, challenge existing approaches and help us understand what motivates customers to book with ab in den urlaub again.
• Gradually take ownership of individual travel categories, campaigns or analyses.
• Work with Product and Business Intelligence on measuring success, including a controlled test to assess the impact on customer retention.

Your profile

• You have 1–2 years of professional experience in e-commerce or marketing. Experience in the travel industry is an advantage, but not a requirement.
• A specific university degree is not required – practical skills, digital understanding and a willingness to learn matter more to us.
• You enjoy working with numbers and data, understand the basics of online marketing and digital analytics, and are interested in customer behavior.
• You have good Excel skills and are eager to further develop your analytical capabilities.
• Initial experience with web analytics, Google Analytics, Power BI, Tableau or comparable tools is desirable.
• You are interested in travel, digital products and e-commerce, as well as different travel categories and customer needs.
• You enjoy hands-on work and are open to learning how to use systems such as our CMS.
• You communicate clearly, enjoy working across teams and are comfortable asking questions when needed.
• You work in a structured, proactive and reliable way, take initiative and are able to drive topics forward across team boundaries.
• You are eager to learn, open to feedback and motivated to gradually take on more responsibility.
• You have very good written and spoken German and English skills.

What we offer

• Your entry into Category Management: Develop your career in a varied role at the intersection of e-commerce, marketing, customer analytics and travel.
• Learn from experienced colleagues: Benefit from professional support, regular feedback and the opportunity to systematically develop your analytical and operational skills.
• Responsibility from day one: Take ownership of your own tasks and projects and gradually grow into managing individual travel categories and campaigns.
• Room for your ideas: Contribute your own suggestions, test new approaches and help us keep our customers engaged even between their holidays.
• A wide range of travel topics: From ski holidays and city breaks to luxury travel and cruises – you will work with different target groups, seasonal trends and exciting travel offers.
• Cross-functional collaboration: Gain insights into Marketing, CRM, Product, Business Intelligence, Content and Commercial and learn how a digital travel business operates.
• Visible impact: See how customer insights and ideas turn into concrete initiatives and how your work contributes to customer retention.

Your trip to us

Apply easily via our career page and send us your detailed CV in English, your availability and your salary expectations. For sustainability reasons and to ensure digital, data-protection-compliant processing, we only accept online applications.

We actively promote diversity and welcome applications from everyone, regardless of gender, background, sexual orientation, age, religion or disability.

As part of the application process, we are legally required as a company to review your work permit, identity card or passport to ensure that you are authorized to work for us.
If you have any questions about this position or your application, please contact us at jobs@invia.de.

You will usually receive feedback on your application within two weeks.

* ab in den urlaub is a brand of Invia Travel Germany GmbH.