Marketing Generalist (Remote)

Marketing Generalist Experience Required: 2–4 Years Department: Marketing Employment Type: Full-time Role Overview We are looking for a proactiv e Marketing Generalist who can help us scale the marketing function at Premagic. This person will be an IC and will be a blend of field marketing and Product marketing. This role is ideal for someone who enjoys a mix of strategic planning, execution, and fieldwork, and is comfortable representing the brand externally. Key Responsibilities Organic Lead Generation (30%) Execute content marketing and SEO strategies to drive inbound leads Optimize website content and landing pages for conversion Build and nurture our LinkedIn organic presence Track and improve lead attribution across all channels Event Research & Execution (30%) Research and identify 24+ annual events where our target audience gathers Coordinate event participation from pre-planning to post-event follow-up Work with our field marketer to maximize event ROI Create event assets, booth materials, and follow-up campaigns Product Marketing (25%) Translate product features into compelling value propositions for CMOs and event heads Develop case studies, testimonials, and customer success stories Create sales enablement materials (one-pagers, pitch decks, competitive battle cards) Support the repositioning of Premagic from "photo gallery" to "enterprise platform" Social Media & Community (15%) Manage LinkedIn company page and engage with industry conversations Create and schedule social content that resonates with event marketing professionals Monitor industry trends and translate them into content opportunities Build relationships with event industry influencers and communities What Success Looks Like Month 3: You've audited current marketing efforts, identified quick wins, and shipped your first content pieces Month 6: You're consistently generating qualified inbound leads and have executed 3-4 events successfully Month 12: You've contributed meaningfully to the $1M revenue target through a steady flow of qualified leads and elevated brand positioning You're a Great Fit If You Must-haves: 2-4 years of B2B marketing experience, preferably in SaaS or tech Strong writing skills—you can write blog posts, LinkedIn posts, emails, and case studies that people actually want to read Experience with content marketing and basic SEO principles Event coordination experience (even if just managing your company's booth at a few events) Comfortable working with tools like HubSpot/CRM, Canva, LinkedIn, Google Analytics Self-starter who doesn't need hand-holding—we'll give you context and direction, but you'll need to figure out execution Nice-to-haves: Experience in the events industry or marketing to event professionals Understanding of the MEA market (especially UAE) Basic design skills or ability to create simple visual content Experience with product launches or repositioning efforts Behavioral psychology or persuasion principles in marketing What You'll Love About This Role Variety: No two days are the same—you'll be writing content one day, coordinating event logistics the next Impact: You'll see a direct line between your work and revenue growth Growth: Wear multiple hats now, specialize in what you love later as the team grows Autonomy: We value practical execution over complex frameworks—if it works, ship it Industry: Work in one of the most dynamic industries (events + AI) with innovative clients