Marketing Lead

Perena We believe that stablecoins are more than a payment tool — they’re a better form of banking. Perena is building the Stablebank Network: an ecosystem that connects stablecoin infrastructure, liquidity rails, yield strategies, and payments into one protocol. To date, we’ve built: Numéraire , the largest stableswap on Solana, with over $2B in cumulative volume USD *, Solana’s yield-integrated stable LP token, backed by assets like USDC, USDT, PYUSD — and soon, U.S. Treasury exposure via Franklin Templeton Perena Studio — a cultural lab for craft, design, and expression. It's where we share work, playfulness, and growth — and where aesthetics meet systems thinking. Perena is founded by a team of builders from the Solana ecosystem with backgrounds in TradFi and DeFi. We believe deeply in pushing financial architecture forward — and in doing it with transparency, resilience, and speed. We’re backed by some of the best in the world, including: Solana co-founders Anatoly Yakovenko and Raj Gokal Investors from Citadel, Jane Street, IMC, and Susquehanna Borderless Capital, Binance Labs, Primitive Ventures, Maelstrom, Anagram, Breed, and others Perena was a sponsor of the Colosseum Hackathon Stablecoin Track , helping fund the next generation of stablecoin projects on Solana. Our growing community spans over 20,000 developers, users, and builders aligned around one goal: reinventing how money works. What You’ll do Campaigns & growth ops Plan and execute growth campaigns tied to product launches, partner integrations, and market moments Build the measurement stack: what's moving TVL, what's noise, what's the ROI per channel Brief and direct co-marketing with BD on partner integrations Drive communication with users via town halls and written updates Turn our ambassador program from spec into a real acquisition and referral channel with attributable numbers Brand & narrative Develop and own Perena's market thesis Edit and direct content output across channels; write the high-stakes pieces yourself Team Manage and develop the social and community team members; set their goals, run their reviews What We’re Looking For 5+ years in marketing, with meaningful time owning campaigns or growth in DeFi, fintech, or another high-velocity vertical Data driven approach. You can talk about deposit-driven funnels, email attribution, or campaign ROI without hand-waving Experience and understanding of blockchain-based finance. You have a point of view on what's working in the market right now and why Strong writer and storyteller who understands the nuances of difference channels and audiences You operate well with a CEO who is direct and wants a thought partner, not a marketer who needs a brief for everything Earlier in your career? Apply anyway if you can show real campaign ownership, sharp writing, and a clear point of view on the market. Why Perena? Stablecoins are transforming how the world stores, moves, and grows value — and we’re still early. This is a once-in-a-generation shift: from legacy money to programmable, accessible, internet-native finance. Building here isn’t just technically interesting — it’s globally meaningful. We own our future — we trust each other to take initiative. Voices are heard and outcomes matter. We treat our work as craft — thoughtful, opinionated, and precise.Many of us come from design, art, or cultural backgrounds. We think from first principles — Perena is a reimagining of financial infrastructure. That starts with reimagining how we build. We work in public — we value clarity, writing, and sharing progress openly within the team and with our community.