Media Buyer

WE'RE HIRING | MEDIA BUYER

Work Mode: Remote
Experience: 3+ Years
Employment Type: Full-Time
Salary: 80,000 to 120,000 (PKR)

If you know how to turn advertising budgets into measurable business results, we'd love to hear from you!

Key Responsibilities

• Plan, launch, and manage paid advertising campaigns across Facebook and Instagram.
• Manage multiple client ad accounts across different niches and industries.
• Develop and execute effective marketing and conversion funnel strategies.
• Monitor daily campaign performance and optimise for better ROAS.
• Manage advertising budgets and ensure spending stays within allocated limits.
• Test different audiences, creatives, ad copies, landing pages, and bidding strategies.
• Set up GTM, GA4, and Meta Pixel (Dataset) during new client onboarding.
• Analyse campaign performance and identify opportunities for scaling.
• Provide creative performance insights to help the Creative Team develop high-converting ad creatives.
• Prepare weekly reports covering key KPIs, winning creatives, audience performance, and testing results.
  
  

Requirements

• Minimum 3+ years of hands-on Meta media buying experience.
• Proven experience managing campaigns across multiple niches and industries.
• Strong understanding of marketing funnels, customer journeys, and conversion optimisation.
• Expertise in Meta Ads Manager, campaign optimisation, and scaling.