PAID ADS (GOOGLE & META)

Company Description Lumnary Tech Solutions, through its recruitment arm Lumnary Hire, connects organizations with exceptional talent across IT and Non-IT roles. The company focuses on personalized hiring solutions supported by deep industry expertise and a broad network of skilled professionals. Lumnary Hire specializes in staffing cutting-edge technology roles such as Gen AI, Cybersecurity, and Data Engineering, as well as essential positions in Business Analysis, Project Management, Sales, Print Engineering, Locomotive Engineering, and Accounting. By matching the right professionals to the right opportunities, Lumnary Tech Solutions helps businesses drive innovation, operational efficiency, and long-term success.

Role Description The Paid Ads (Google & Meta) Specialist is responsible for planning, executing, and optimizing digital advertising campaigns across Google Ads and Meta platforms to meet performance and ROI goals. Day-to-day tasks include keyword and audience research, building and managing campaigns, monitoring budgets, analyzing performance metrics, and implementing data-driven optimizations. The specialist will collaborate with internal stakeholders to align ad strategies with overall marketing and business objectives, ensuring consistent messaging and effective targeting. This is a contract role and is fully remote, requiring proactive communication, self-management, and timely reporting on campaign results and insights.

Qualifications

• Strong proficiency in Google Ads (Search, Display, YouTube) and Meta Ads Manager (Facebook, Instagram) for campaign creation, optimization, and reporting.
• Experience with performance marketing, including CPC/CPA optimization, A/B testing, and conversion rate optimization.
• Hands-on skills in audience segmentation, keyword research, and remarketing/retargeting strategies.
• Ability to work with analytics tools (e.g., Google Analytics, Meta insights) to interpret data and translate findings into actionable improvements.
• Solid understanding of tracking and attribution (UTM parameters, pixels, conversion events) and basic familiarity with landing page best practices.
• Strong written and verbal communication skills, with the ability to present campaign results and recommendations clearly to non-technical stakeholders.
• Proven capability to work independently in a remote, contract environment, manage multiple campaigns, and meet deadlines.
• Prior experience in a digital marketing or paid media role; agency or multi-client experience is an advantage.
• Bachelor’s degree in Marketing, Business, Communications, or a related field is preferred, or equivalent practical experience.
• Google Ads and/or Meta certifications are a plus, along with familiarity with other paid platforms (e.g., LinkedIn Ads, TikTok Ads).

Project Information

Duration: 6 months

Project Budget: $700,000 - $1,000,000 USD

Monthly Fixed Salary: $3,000 - $6,000 USD

Bonus: Attractive performance-based commission

Candidate Requirements

Proficient in Google Ads and paid media channels

Ability to effectively manage large budgets

Experience in scaling and optimizing campaigns in international markets

Clear and proactive communication skills

Apply today — We look forward to connecting with you!