Sales And Marketing Specialist

Company Description Leadway is one of Nigeria’s foremost non-banking financial services providers, known for customer-centric service, operational excellence, and strong business performance. As a diversified holding company, Leadway’s businesses span insurance (life and non-life), pension fund administration, health management, asset management, and wills and trusts management. Its associate companies include Leadway Assurance, Leadway Pensure, Leadway Health, Leadway Capital and Trusts, Leadway Asset Management, Leadway Properties and Investments, Ankara (HMO Côte d’Ivoire), and Leadwayassurance (Côte d’Ivoire). Leadway serves individual and corporate clients across key sectors such as construction, manufacturing, oil and gas, shipping, aviation, and government agencies. The organization offers a dynamic environment for professionals interested in growing within the financial services industry.

Role Description The Sales and Marketing Specialist is a full-time role based in Lagos with a hybrid work arrangement, combining on-site work with some work-from-home flexibility. This role involves identifying and pursuing new business opportunities, managing sales pipelines, and building long-term relationships with individual and corporate clients. The specialist will develop and execute marketing campaigns, support brand visibility initiatives, and contribute to digital and traditional marketing activities. Daily responsibilities include conducting client meetings and presentations, providing product information, delivering training or orientation sessions to clients and internal teams, and ensuring excellent customer service throughout the sales cycle. The role also requires preparing reports and insights on sales performance, market trends, and customer feedback to support strategic decision-making.

Qualifications

• Strong Communication and Customer Service skills to engage clients effectively and provide high-quality support.
• Proven experience in Sales and Sales Management, including prospecting, closing deals, and managing client portfolios.
• Ability to deliver Training and product orientations to clients and colleagues in a clear and structured manner.
• Knowledge of marketing principles and an interest in sales-focused marketing activities within financial services.
• Bachelor’s degree in Business, Marketing, Finance, or a related field, or equivalent practical experience.
• Comfort working in a hybrid environment in Lagos, with the ability to collaborate both in-person and remotely.
• Strong analytical, presentation, and negotiation skills, with attention to detail and follow-through.
• Prior experience in insurance, pensions, asset management, or broader financial services is an advantage.