Senior Performance Marketing Specialist - Remote (Evening Shift 3:00 PM to 11:00 PM)

Senior Performance Marketing Manager

📍 Remote | Full-Time | 3:00 PM - 11:00 PM

About Octa

Octa is one of Saudi Arabia's fastest-growing healthy meal subscription companies. We are looking for a data-driven Performance Marketing Manager to own our paid acquisition across Meta, Google, TikTok, Snapchat, and other digital channels.

This is a hands-on role. You will manage campaigns yourself, work directly with the CEO, and be accountable for customer acquisition, CAC, and revenue growth.

What You'll Do

• Own paid acquisition strategy and execution across all advertising platforms.

• Launch, optimize, and scale campaigns while maintaining profitable CAC.

• Analyze campaign performance and make data-driven decisions.

• Monitor and improve key metrics including CAC, ROAS, CTR, CPM, CPC, CVR, and Revenue.

• Design and execute structured A/B tests for audiences, bidding strategies, campaign structures, placements, and landing pages.

• Work closely with designers to improve creative performance using data-backed insights.

• Build dashboards and reports to communicate performance and recommendations.

• Take full ownership of marketing performance and proactively solve problems before they impact the business.

Requirements

• 5+ years of hands-on performance marketing experience.

• Strong experience with Meta Ads Manager (required).

• Experience with Google Ads, TikTok Ads, and Snapchat Ads.

• Strong analytical skills with the ability to translate data into actions.

• Experience with GA4, Meta Pixel, Conversion API, and attribution.

• Advanced Excel or Google Sheets skills.

• Fluent English (Arabic is a plus).

What We're Looking For

We're looking for someone who thinks beyond launching campaigns.

You should be comfortable challenging assumptions, running experiments, identifying root causes, and making decisions based on data—not opinions.

If your first response to poor performance is always "we need better creatives," this role is probably not the right fit.

Why Join Octa?

• Report directly to the CEO.

• Own the company's customer acquisition strategy.

• Make a real business impact.

• Work with a fast-growing company serving thousands of customers across Saudi Arabia.

• High level of ownership and freedom to test, optimize, and innovate.