Head of Growth (B2B SaaS)

TriTalent Alliance is hiring a Head of Growth for an established Canadian B2B SaaS company (British Columbia) that serves nonprofit organisations in the United States. This is a full-time, long-term, remote role with real ownership and a direct line to the executive team.

The company is moving to a more scalable digital acquisition model, and this role leads that change. You will manage the existing marketing team (a Digital Marketing Manager and a Content Creator), work closely with the CTO and the development team, and own measurable growth in qualified US leads, booked sessions and recurring subscription revenue.

This is a hands-on role. For the first months you will roll up your sleeves and build the system together with the team, not just write the strategy.

What you will do

• Set up reliable measurement: analytics, source attribution and one agreed KPI dashboard

• Grow organic visibility in the US: technical SEO, indexation and large-scale landing pages

• Improve conversion from visitor to free account or booked session, and from free to paid

• Build lifecycle email, nurture journeys and a steady A/B testing rhythm

• Lead, coach and organise the team: weekly priorities, clear ownership, documented workflows, 1:1s

• Work with Development and Sales on priorities and dependencies, without waiting to be chased

• Report openly on results, experiments, what worked and what didn't

What we are looking for

• Proven results acquiring US or North American customers for B2B SaaS or subscription software

• Strong organic growth and technical SEO judgement, ideally with programmatic or indexable pages at scale

• Hands-on experience with free trial or freemium to paid conversion and user activation

• Comfortable with analytics, attribution, email automation and conversion testing tools

• Direct management of at least two marketing people, with real examples of making a team more organised and effective

• Excellent spoken and written English

• The team works in Pacific Time (British Columbia), so your working day will be shifted: you'll need at least 3-4 hours of daily overlap with Pacific Time, which usually means working until around 21:00-22:00 local time

• Experience with nonprofits is a plus, not a must

What we offer

• Full-time, long-term remote position with a proper employment contract

• Competitive salary, depending on experience and location

• A clear 30/60/90/180-day plan and goals agreed together after the first month

• A capable team to lead and real impact on the company's growth

How we hire

A short screening call, a practical task, and at least two interviews, one of them a live case discussion so we can see how you think.

If you have done this before and want to do it again, we would like to hear from you. Please include one or two examples of growth you personally drove, with numbers.