A2P SMS Carrier Relations Manager

Key Responsibilities

Carrier Relations & Supplier Development

• Establish and maintain strategic relationships with MNOs, SMS aggregators, SMS hubs, and international messaging providers.
• Identify, evaluate, and onboard new wholesale SMS suppliers and connectivity partners.
• Expand international destination coverage through reliable and commercially competitive routes.
• Leverage existing industry relationships to accelerate supplier acquisition and partnership development.
• Build a diversified, scalable, and sustainable global supplier network.

Commercial Negotiations & Route Management

• Negotiate SMS termination rates, commercial agreements, payment terms, and traffic commitments.
• Source competitive A2P SMS routes while maintaining high delivery quality and reliability.
• Continuously evaluate supplier pricing, route performance, delivery rates, and commercial competitiveness.
• Identify opportunities to optimize routing costs and improve gross profit margins.
• Monitor market pricing, industry developments, and international messaging trends.

Cross-Functional Collaboration

• Work closely with Routing and Operations teams on route testing, quality assurance, capacity, and incident resolution.
• Collaborate with Sales and Account Management teams to support customer requirements and destination coverage.
• Maintain accurate supplier records, commercial agreements, pricing information, and partnership activities in CRM.
• Prepare supplier comparisons, commercial proposals, and partnership business cases.

Requirements

• Minimum 5 years of relevant experience in A2P SMS wholesale, international messaging, carrier relations, telecom wholesale, or CPaaS.
• Established professional network of MNOs, SMS aggregators, carriers, and wholesale messaging suppliers.
• Proven experience sourcing and negotiating international A2P SMS routes and connectivity agreements.
• Strong understanding of SMS routing, SMPP, DLR, route quality, pricing structures, and international SMS termination.
• Demonstrated ability to develop commercially valuable supplier partnerships and negotiate competitive pricing.
• Excellent commercial negotiation, analytical, and relationship-management skills.
• Strong written and spoken English.
• Ability to work independently, manage multiple international relationships, and deliver measurable results in a remote environment.

Preferred Qualifications

• Existing direct connectivity relationships with MNOs or Tier-1 messaging providers.
• Experience developing supplier networks for SMS aggregators or wholesale messaging businesses.
• Knowledge of RCS, WhatsApp Business, Viber, and other business messaging channels.
• Experience working in a startup or rapidly expanding telecommunications company.
• Participation in international telecom networking events such as ITW, GCCM, or Capacity events.
• Willingness to travel internationally when required.